{"id":19608,"date":"2022-06-02T23:05:26","date_gmt":"2022-06-02T21:05:26","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2025\/07\/her-zaman-daha-iyi-sloganina-sadik\/"},"modified":"2025-07-30T17:49:47","modified_gmt":"2025-07-30T15:49:47","slug":"her-zaman-daha-iyi-sloganina-sadik","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/tr\/2022\/06\/her-zaman-daha-iyi-sloganina-sadik\/","title":{"rendered":"&#8220;Her zaman daha iyi&#8221; slogan\u0131na sad\u0131k"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Premium marka Miele&#8217;nin ev aletleri kalitenin timsalidir. \u00dcretici 20 y\u0131l dayan\u0131kl\u0131l\u0131k vaat ediyor. Freudenberg Sealing Technologies (FST), k\u00f6kl\u00fc Alman aile \u015firketinden ev tipi \u00e7ama\u015f\u0131r makinelerinde Simmerrings i\u00e7in b\u00fcy\u00fck bir sipari\u015f ald\u0131 ve bu s\u00fcre\u00e7te \u00f6nceki tedarik\u00e7ilerin yerini ald\u0131.  <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_3_0010_washing-machine.png\" alt=\"\" class=\"wp-image-4252\" width=\"86\" height=\"114\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_3_0010_washing-machine.png 115w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_3_0010_washing-machine-90x120.png 90w\" sizes=\"auto, (max-width: 86px) 100vw, 86px\" \/><\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\">Evde kulland\u0131\u011f\u0131m\u0131z \u00e7ama\u015f\u0131r makineleri bir y\u0131kama d\u00f6ng\u00fcs\u00fcnde alt\u0131 ila dokuz kilogram aras\u0131nda \u00e7ama\u015f\u0131r temizleyebilmektedir. Miele&#8217;nin profesyonel cihazlar\u0131 olarak adland\u0131r\u0131lan ve \u00f6rne\u011fin otellerde, hastanelerde veya yolcu gemilerinde ticari \u00e7ama\u015f\u0131rhane bak\u0131m\u0131nda kullan\u0131lan cihazlara 32 kilograma kadar \u00e7ama\u015f\u0131r y\u00fcklenebilir. FST, bu b\u00fcy\u00fck Miele cihazlar\u0131n\u0131 uzun s\u00fcredir Simmerrings ve ilgili yatak halkas\u0131 ile donat\u0131yor. FST par\u00e7alar\u0131, d\u00f6nen aks\u0131 y\u0131kama tamburunun arka ucundaki tahrikten ay\u0131rarak k\u00f6p\u00fckleri yataktan ve elektrik motorundan uzak tutuyor. &#8220;Miele ev tipi \u00e7ama\u015f\u0131r makineleri i\u00e7in contam\u0131z en az 20 y\u0131l dayanmal\u0131d\u0131r. E\u011fer bozulursa, makine bozulur. Makinenin kalitesi conta ile birlikte y\u00fckselir ve d\u00fc\u015fer,&#8221; diye vurguluyor Miele ve Genel End\u00fcstri Sat\u0131\u015flar\u0131ndan sorumlu K\u00fcresel Kilit M\u00fc\u015fteri Y\u00f6neticisi Marcus Starke.    <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1160\" height=\"740\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-1160x740.jpg\" alt=\"\" class=\"wp-image-4262\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-1160x740.jpg 1160w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-800x510.jpg 800w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-1536x980.jpg 1536w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-120x77.jpg 120w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-90x57.jpg 90w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-320x204.jpg 320w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret-560x357.jpg 560w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2022\/06\/fst-sw-2022_03_36_25_Starke_Schmitt_ret.jpg 1920w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><figcaption>Art\u0131k \u00e7ama\u015f\u0131r makineleri ile \u00f6zel m\u00fc\u015fteri i\u015finde de ba\u015far\u0131l\u0131: Andreas Schmitt (solda) ve Marcus Starke.<\/figcaption><\/figure>\n\n<h2 id=\"azim-buyuk-bir-duzen-getiriyor\" class=\"wp-block-heading\">Azim b\u00fcy\u00fck bir d\u00fczen getiriyor<\/h2>\n\n<p class=\"wp-block-paragraph\">Ticari cihazlar i\u00e7in iyi bir m\u00fc\u015fteri-tedarik\u00e7i ili\u015fkisi olmas\u0131na ra\u011fmen, FST daha \u00f6nce Simmerrings ile \u00e7ama\u015f\u0131r makineleri ile \u00f6zel m\u00fc\u015fteri i\u015finde temsil edilmiyordu &#8211; g\u00f6rev ve i\u015flev daha k\u00fc\u00e7\u00fck \u00f6l\u00e7ekte bile benzer olsa da. \u015eimdi bu durum de\u011fi\u015fti. Yo\u011fun g\u00f6r\u00fc\u015fmeler ve yeni ba\u011flant\u0131lar kurmak i\u00e7in gerekli azim, Simmerrings i\u00e7in b\u00fcy\u00fck bir sipari\u015fle sonu\u00e7land\u0131.  <\/p>\n\n<p class=\"wp-block-paragraph\">Elbette FST, profesyonel kullan\u0131mdaki iyi referans\u0131yla Miele&#8217;den puan almay\u0131 ba\u015fard\u0131. Ancak her \u015feyden \u00f6nce m\u00fc\u015fteri, FST&#8217;nin kendisine kullan\u0131m amac\u0131na g\u00f6re \u00f6zelle\u015ftirilmi\u015f bir geometride sundu\u011fu ve \u00e7ama\u015f\u0131r makinelerinde denenmi\u015f ve test edilmi\u015f, a\u015f\u0131nmaya kar\u015f\u0131 son derece dayan\u0131kl\u0131 bir malzemeden \u00fcretilen \u00fcr\u00fcne ikna oldu. Kesin olarak, conta su ve alkali direnci i\u00e7in kesilmi\u015f bir NBR malzemeden yap\u0131lm\u0131\u015ft\u0131r. &#8220;FST&#8217;nin iyi itibar\u0131 ve \u00f6zel malzemesinin yan\u0131 s\u0131ra geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131 da belirleyici bir rol oynad\u0131. Thomas Brechtel, Ulrich Dahlhaus ve Mark Boggasch liderli\u011findeki Simmeringe (\u00d6zelle\u015ftirilmi\u015f \u00c7\u00f6z\u00fcmler) Liderlik Merkezi&#8217;ndeki meslekta\u015flar\u0131m\u0131z harika bir i\u015f \u00e7\u0131kard\u0131lar&#8221; diye vurguluyor Genel End\u00fcstri Sat\u0131\u015flar\u0131, Bina ve Ev Teknolojileri K\u00fcresel Segment Direkt\u00f6r\u00fc Andreas Schmitt.   <\/p>\n\n<p class=\"wp-block-paragraph\">Miele, di\u011fer \u00fcreticilerde oldu\u011fu gibi bir yerine iki yay destekli s\u0131zd\u0131rmazl\u0131k duda\u011f\u0131na sahip al\u0131\u015f\u0131lmad\u0131k bir conta tasar\u0131m\u0131na g\u00fcvenmektedir. Yaylar, y\u0131llarca kullan\u0131mdan sonra elastomerin esnekli\u011fi azalsa bile s\u0131zd\u0131rmazl\u0131k etkisini sa\u011flar. Bu Simmerringler Miele i\u00e7in Opatovice&#8217;deki \u00c7ek Freudenberg \u00fcretim tesisinde \u00fcretilmektedir. Otomatik yay kontrol\u00fc ilk kez bu tesiste kullan\u0131l\u0131yor. Bu, y\u00fczde 100 denetimi garanti eder. Sadece onaylanan par\u00e7alar m\u00fc\u015fteri i\u00e7in fabrikadan ayr\u0131l\u0131r.     <\/p>\n\n<h2 id=\"iki-yil-boyunca-gercek-kosullar-altinda-test-edilmistir\" class=\"wp-block-heading\">\u0130ki y\u0131l boyunca ger\u00e7ek ko\u015fullar alt\u0131nda test edilmi\u015ftir<\/h2>\n\n<p class=\"wp-block-paragraph\">Global Kilit M\u00fc\u015fteri Y\u00f6neticisi Starke, &#8220;Prototiplerimiz ve \u00f6n seri \u00fcr\u00fcnlerimiz, seri sipari\u015fi almadan \u00f6nce Miele&#8217;de ger\u00e7ek ko\u015fullar alt\u0131nda iki y\u0131l s\u00fcren dayan\u0131kl\u0131l\u0131k testlerinden ge\u00e7irildi&#8221; diyerek karma\u015f\u0131k test ve onay prosed\u00fcr\u00fcn\u00fcn bir bile\u015fenini \u00f6zetliyor. Y\u0131kama cihazlar\u0131n\u0131n yeni modeller de\u011fil, FST&#8217;nin rekabette \u00f6nemli bir pay elde etti\u011fi mevcut platformlar oldu\u011fu unutulmamal\u0131d\u0131r &#8211; Miele \u015firketinin &#8220;Her zaman daha iyi&#8221; slogan\u0131na sad\u0131k kal\u0131narak. Ba\u015far\u0131l\u0131 bir \u015fekilde ba\u015flat\u0131lan sipari\u015f, Miele&#8217;nin \u00f6zel m\u00fc\u015fteri i\u015finde ev aletleri ile daha fazla i\u015f i\u00e7in kap\u0131y\u0131 da a\u00e7t\u0131: &#8220;Bu arada, Polonya&#8217;daki yeni Miele fabrikas\u0131 i\u00e7in Simmerring prototipleri de tedarik ettik&#8221; diyor Starke.  <\/p>\n\n<p class=\"wp-block-paragraph\">Bu arada, Miele&#8217;nin \u00f6zel kullan\u0131m i\u00e7in ev aletlerine yerle\u015ftirdi\u011fi tek FST \u00fcr\u00fcn\u00fc Simmerring&#8217;ler de\u011fildir. Birinci s\u0131n\u0131f \u00fcretici, \u00e7ama\u015f\u0131r kurutma makinelerinde ta\u015fma valfi i\u00e7in conta olarak y\u00fczen bilyeler (\u00d6hringen&#8217;deki FST \u00fcretiminden elde edilen ve su \u00fczerinde y\u00fczen k\u00fc\u00e7\u00fck silikon bilyeler) kullan\u0131yor. <\/p>\n<div class=\"pld-like-dislike-wrap pld-template-1\">\r\n    <div class=\"pld-like-wrap  pld-common-wrap\">\r\n    <a href=\"javascript:void(0)\" class=\"pld-like-trigger pld-like-dislike-trigger  \" title=\"\" data-post-id=\"19608\" data-trigger-type=\"like\" data-restriction=\"ip\" data-already-liked=\"0\">\r\n                        <i class=\"fas fa-thumbs-up\"><\/i>\r\n                <\/a>\r\n    <span class=\"pld-like-count-wrap pld-count-wrap\">    <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Premium marka Miele&#8217;nin ev aletleri kalitenin timsalidir. \u00dcretici 20 y\u0131l dayan\u0131kl\u0131l\u0131k vaat ediyor. Freudenberg Sealing Technologies (FST), k\u00f6kl\u00fc Alman aile \u015firketinden ev tipi \u00e7ama\u015f\u0131r makinelerinde Simmerrings i\u00e7in b\u00fcy\u00fck bir sipari\u015f&hellip;<\/p>\n","protected":false},"author":3,"featured_media":19613,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1300,725],"tags":[1509],"powerkit_post_featured":[],"class_list":["post-19608","post","type-post","status-publish","format-standard","has-post-thumbnail","category-muesteri-katmanlari","category-weinheim-tr","tag-baski-03_2022-tr"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/posts\/19608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/comments?post=19608"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/posts\/19608\/revisions"}],"predecessor-version":[{"id":19616,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/posts\/19608\/revisions\/19616"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/media\/19613"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/media?parent=19608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/categories?post=19608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/tags?post=19608"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/tr\/wp-json\/wp\/v2\/powerkit_post_featured?post=19608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}