{"id":24018,"date":"2026-01-22T09:00:00","date_gmt":"2026-01-22T08:00:00","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2026\/01\/a-munkapadrol-az-internetre-a-corteco-csavarhuzobloggal-erositi-a-marka-jelenletet\/"},"modified":"2026-01-26T10:12:00","modified_gmt":"2026-01-26T09:12:00","slug":"a-munkapadrol-az-internetre-a-corteco-csavarhuzobloggal-erositi-a-marka-jelenletet","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/hu\/2026\/01\/a-munkapadrol-az-internetre-a-corteco-csavarhuzobloggal-erositi-a-marka-jelenletet\/","title":{"rendered":"A munkapadr\u00f3l az internetre: a Corteco csavarh\u00faz\u00f3bloggal er\u0151s\u00edti a m\u00e1rka jelenl\u00e9t\u00e9t"},"content":{"rendered":"\n

A Corteco, a Freudenberg Sealing Technologies (FST) ut\u00e1ngy\u00e1rtott r\u00e9szlege \u00e9s a Schrauberblog (SBRBLG) m\u0171helyi influencerek sikeres egy\u00fcttm\u0171k\u00f6d\u00e9se nagyobb m\u00e1rkamegjelenl\u00e9tet biztos\u00edt a m\u0171helyszakemberek, a hobbi csavaroz\u00f3k \u00e9s az aut\u00f3rajong\u00f3k c\u00e9lcsoportj\u00e1ban.<\/strong><\/p>\n\n

A Corteco 2024 eleje \u00f3ta egy\u00fcttm\u0171k\u00f6dik a Schrauberblog (SBRBLG) m\u0171helybefoly\u00e1sol\u00f3ival, hogy a m\u00e1rk\u00e1t c\u00e9lzottan helyezze el a DACH r\u00e9gi\u00f3 m\u0171helyeiben. A partners\u00e9g c\u00e9lja, hogy a Corteco \u00e1ltal forgalmazott Freudenberg term\u00e9kek min\u0151s\u00e9g\u00e9t \u00e9s innov\u00e1ci\u00f3s erej\u00e9t k\u00f6zvetlen\u00fcl a f\u0151 c\u00e9lcsoport fel\u00e9 kommunik\u00e1lja, \u00e9s hossz\u00fa t\u00e1von er\u0151s\u00edtse a m\u00e1rkah\u0171s\u00e9get. <\/p>\n\n

Hiteles tartalom sz\u00e9les k\u00f6r\u0171 el\u00e9r\u00e9ssel<\/strong><\/p>\n\n

Ennek az egy\u00fcttm\u0171k\u00f6d\u00e9snek a keret\u00e9ben a Schrauberblog nemcsak term\u00e9kvide\u00f3kat k\u00e9sz\u00edt, hanem egy r\u00e9gi VW T3 busz fel\u00faj\u00edt\u00e1s\u00e1nak \u00e9s \u00e1talak\u00edt\u00e1s\u00e1nak is szenteli mag\u00e1t. A Volkswagen<\/a> VW T3 a VW Transporter<\/a> harmadik gener\u00e1ci\u00f3ja volt, \u00e9s el\u0151sz\u00f6r 1979 m\u00e1jus\u00e1ban ker\u00fclt piacra.A Corteco az SBRBLG-vel k\u00f6z\u00f6sen k\u00f6zelebb akar ker\u00fclni a piachoz. A vide\u00f3k a Corteco v\u00e9gfelhaszn\u00e1l\u00f3inak – a szerel\u0151knek – val\u00f3di hozz\u00e1adott \u00e9rt\u00e9ket ny\u00fajtanak: olyan gyakorlati t\u00e9m\u00e1kra \u00f6sszpontos\u00edtanak, mint a tipikus \u00f6sszeszerel\u00e9si hib\u00e1k vagy a kihagyott munkafolyamatok, mivel ezek a term\u00e9k meghib\u00e1sod\u00e1s\u00e1hoz vezethetnek. A csavarh\u00faz\u00f3 blog a vide\u00f3kkal konkr\u00e9t megold\u00e1sokat k\u00edn\u00e1l – p\u00e9ld\u00e1ul a radi\u00e1lis tengelyt\u00f6m\u00edt\u00e9s beszerel\u00e9sekor(https:\/\/youtu.be\/4g4lZLwYbYM?si=XuhfXmIR9Nq1Wy4g)<\/a>. <\/p>\n\n

A term\u00e9kvide\u00f3k nagy hat\u00e1st keltenek, \u00e9s a DACH-r\u00e9gi\u00f3ban k\u00edv\u00fcl is pozit\u00edv visszajelz\u00e9seket kapnak. A t\u00f6bbnyelv\u0171 v\u00e1ltozatok ir\u00e1nti ig\u00e9ny folyamatosan n\u0151, \u00e9s a mesters\u00e9ges intelligenci\u00e1nak k\u00f6sz\u00f6nhet\u0151en (szinte) nincsenek korl\u00e1tok. <\/p>\n\n

Az egy\u00fcttm\u0171k\u00f6d\u00e9s el\u0151nyei<\/strong><\/p>\n\n

A Corteco \u00e9s a Schrauberblog k\u00f6z\u00f6tti egy\u00fcttm\u0171k\u00f6d\u00e9s r\u00e9v\u00e9n a m\u00e1rka k\u00f6zvetlen hozz\u00e1f\u00e9r\u00e9st kap a legfontosabb k\u00f6z\u00f6ss\u00e9gi m\u00e9diaplatformokon a relev\u00e1ns k\u00f6z\u00f6ss\u00e9ghez. K\u00fcl\u00f6n\u00f6sen figyelemre m\u00e9lt\u00f3 a magas c\u00e9lcsoport-relevancia. A Corteco \u00edgy el\u00e9ri a m\u0171helyekben dolgoz\u00f3 szakembereket, a hobbiszerel\u0151ket \u00e9s az aut\u00f3rajong\u00f3kat, akik akt\u00edvan cser\u00e9lnek inform\u00e1ci\u00f3t ezeken a h\u00e1l\u00f3zatokon. <\/p>\n\n

\"\"<\/figure>
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\u201eEin weiterer Erfolgsfaktor ist die Authentizit\u00e4t und das Vertrauen, das Influencer wie Schrauberblog genie\u00dfen. Ihre praxisnahen Inhalte vermitteln die Markenbotschaft glaubw\u00fcrdiger als klassische Werbung\u201c, sagt Alanna Selzer, Head of Brand & Communication Management bei Corteco. Das kreative Storytelling und die hochwertigen Videos sorgen f\u00fcr eine nachhaltige Markenpr\u00e4senz und st\u00e4rken die Position von Corteco in der Werkstatt-Community nachhaltig.<\/p>\n\n\n\n

<\/p>\n<\/div><\/div>\n\n

„Az egy\u00fcttm\u0171k\u00f6d\u00e9s kezdetben h\u00e1rom \u00e9vre sz\u00f3l. A 2026-os \u00e9vt\u0151l kezdve t\u00e1rgyalni fogunk egy esetleges tov\u00e1bbi egy\u00fcttm\u0171k\u00f6d\u00e9sr\u0151l” – mondja Selzer. „\u00cdgy a Corteco tov\u00e1bbra is szerves r\u00e9sz\u00e9t k\u00e9pezheti a Schrauberblog sikeres kommunik\u00e1ci\u00f3j\u00e1nak, \u00e9s tov\u00e1bb b\u0151v\u00edtheti a m\u00e1rkah\u0171s\u00e9get.” <\/p>\n\n

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<\/p>\n

\r\n
\r\n \r\n <\/i>\r\n <\/a>\r\n <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"

A Corteco, a Freudenberg Sealing Technologies (FST) ut\u00e1ngy\u00e1rtott r\u00e9szlege \u00e9s a Schrauberblog (SBRBLG) m\u0171helyi influencerek sikeres egy\u00fcttm\u0171k\u00f6d\u00e9se nagyobb m\u00e1rkamegjelenl\u00e9tet biztos\u00edt a m\u0171helyszakemberek, a hobbi csavaroz\u00f3k \u00e9s az aut\u00f3rajong\u00f3k c\u00e9lcsoportj\u00e1ban. A…<\/p>\n","protected":false},"author":5,"featured_media":24023,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1232,738],"tags":[],"powerkit_post_featured":[],"class_list":["post-24018","post","type-post","status-publish","format-standard","has-post-thumbnail","category-corteco-hu","category-weinheim-hu"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/posts\/24018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/comments?post=24018"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/posts\/24018\/revisions"}],"predecessor-version":[{"id":24034,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/posts\/24018\/revisions\/24034"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/media\/24023"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/media?parent=24018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/categories?post=24018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/tags?post=24018"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/hu\/wp-json\/wp\/v2\/powerkit_post_featured?post=24018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}