{"id":23056,"date":"2025-04-03T16:29:35","date_gmt":"2025-04-03T14:29:35","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2025\/12\/mang-on-kaimas\/"},"modified":"2025-12-01T13:21:10","modified_gmt":"2025-12-01T12:21:10","slug":"mang-on-kaimas","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/et\/2025\/04\/mang-on-kaimas\/","title":{"rendered":"M\u00e4ng on k\u00e4imas!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Innovatsioon koos m\u00e4ngulisusega<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>1. aprill 2025. Freudenberg North America k\u00e4ivitas uue m\u00e4ngukampaania t\u00f6\u00f6tajate kaasamiseks. Kampaania &#8220;Stay Curious&#8221; eesm\u00e4rk on \u00e4ratada uudishimu ja suurendada teadlikkust Freudenbergi uuenduslikust panusest.  <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Kampaania on <strong>saadaval ainult Ameerika \u00dchendriikide t\u00f6\u00f6tajatele <\/strong>ja kestab 12. m\u00e4rtsist kuni 3. detsembrini 2025, kusjuures iga kuue n\u00e4dala tagant ilmub uus m\u00e4ng. T\u00f6\u00f6tajad saavad osalemiseks registreeruda, skaneerides QR-koodi, mis teeb osalemise k\u00f5igile lihtsaks ja k\u00e4ttesaadavaks. Iga m\u00e4ngu v\u00f5itjad saavad Freudenbergi kaupu, sealhulgas veepudeli, elektripanga, arvuti seljakoti v\u00f5i suure fliisist teki, mille v\u00e4\u00e4rtus on umbes 50 dollarit.  <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1160\" height=\"894\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-1160x894.jpg\" alt=\"\" class=\"wp-image-11830\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-1160x894.jpg 1160w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-800x616.jpg 800w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-120x92.jpg 120w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-90x68.jpg 90w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-320x247.jpg 320w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot-560x431.jpg 560w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2025\/04\/Gamify-Flyer-Screenshot.jpg 1507w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">M\u00e4ngude ajakava on j\u00e4rgmine:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>M\u00e4ng nr 1:<\/strong> 12. m\u00e4rtsist kuni 23. aprillini. V\u00f5itja valitakse 25. aprillil. <\/li>\n\n\n\n<li><strong>M\u00e4ng nr 2:<\/strong> 28. aprillist kuni 4. juunini. V\u00f5itja valitakse 6. juunil. <\/li>\n\n\n\n<li><strong>M\u00e4ng nr 3:<\/strong> 9. juunist kuni 23. juulini. V\u00f5itja valitakse 25. juulil. <\/li>\n\n\n\n<li><strong>M\u00e4ng #4: <\/strong>28. juuli kuni 3. september. V\u00f5itja valitakse 5. septembril. <\/li>\n\n\n\n<li><strong>M\u00e4ng nr 5:<\/strong> 8. septembrist kuni 22. oktoobrini. V\u00f5itja valitakse 24. oktoobril. <\/li>\n\n\n\n<li><strong>M\u00e4ng #6:<\/strong> 27. oktoobrist kuni 3. detsembrini. V\u00f5itja valitakse 5. detsembril. <\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Freudenberg Groupi ettev\u00f5tte kommunikatsioonijuht <strong>Stephanie Thiede<\/strong> r\u00f5hutas kampaania rolli. &#8220;Meie eesm\u00e4rk oli suurendada teadlikkust Freudenbergi uuendustest k\u00f5ikides meeskondades ning julgustada \u00f5ppimist interaktiivsel ja kaasahaaraval viisil,&#8221; \u00fctles ta. Meie eesm\u00e4rk oli t\u00f5sta esile \u00fcksikute \u00e4rir\u00fchmade ainulaadset panust ja tutvustada nende uuenduslikke lahendusi.  <\/p>\n\n<p class=\"wp-block-paragraph\">Kampaanias kasutati Interacty platvormi, mis pakub sisu kogumiseks malle. T\u00f6\u00f6tajaid julgustatakse jagama mitte-tehnilisi \u00fcksikasju oma \u00e4rir\u00fchmade uuenduste kohta, muutes teabe seostatavaks ja \u00e4ratades uudishimu. Kampaania sisaldab ka k\u00fcsimusi, mille eesm\u00e4rk on koguda sisu, mis tutvustab nende uuenduste eeliseid nende sihtvaldkondadele.  <\/p>\n\n<p class=\"wp-block-paragraph\">Thiede selgitas veel kampaania teema &#8220;J\u00e4\u00e4 uudishimulikuks&#8221; t\u00e4htsust. &#8220;Meie eesm\u00e4rk oli \u00e4ratada meie t\u00f6\u00f6tajates uudishimu ja levitada br\u00e4ndi teadlikkust Freudenbergi panusest innovatsiooni,&#8221; \u00fctles ta. &#8220;Kaasates t\u00f6\u00f6tajaid m\u00e4ngustamise kaudu, saame edendada sisemist koost\u00f6\u00f6d ja s\u00fcvendada nende arusaamist meie kaubam\u00e4rgist.&#8221; <\/p>\n\n<p class=\"wp-block-paragraph\">Kampaania edu on juba praegu n\u00e4ha suurest l\u00f5petamism\u00e4\u00e4rast ja osalejate platvormil veedetud ajast. Sihtotstarbeline l\u00e4henemine, mis on suunatud ainult Ameerika \u00dchendriikide t\u00f6\u00f6tajatele, v\u00f5imaldab Freudenbergil oma t\u00f6\u00f6tajaid sisuliselt kaasata ja tutvustada ettev\u00f5tte saavutusi. <\/p>\n<div class=\"pld-like-dislike-wrap pld-template-1\">\r\n    <div class=\"pld-like-wrap  pld-common-wrap\">\r\n    <a href=\"javascript:void(0)\" class=\"pld-like-trigger pld-like-dislike-trigger  \" title=\"\" data-post-id=\"23056\" data-trigger-type=\"like\" data-restriction=\"ip\" data-already-liked=\"0\">\r\n                        <i class=\"fas fa-thumbs-up\"><\/i>\r\n                <\/a>\r\n    <span class=\"pld-like-count-wrap pld-count-wrap\">    <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Innovatsioon koos m\u00e4ngulisusega 1. aprill 2025. Freudenberg North America k\u00e4ivitas uue m\u00e4ngukampaania t\u00f6\u00f6tajate kaasamiseks. Kampaania &#8220;Stay Curious&#8221; eesm\u00e4rk on \u00e4ratada uudishimu ja suurendada teadlikkust Freudenbergi uuenduslikust panusest. Kampaania on saadaval&hellip;<\/p>\n","protected":false},"author":5,"featured_media":11863,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[799,841,843,923,769,1308,1068,987,1055,1047,1041,998,1096,1104,1129,1183],"tags":[],"powerkit_post_featured":[],"class_list":["post-23056","post","type-post","status-publish","format-standard","has-post-thumbnail","category-bristol-et","category-cleveland-et","category-detroit-et","category-findlay-et","category-kohalik","category-konkurentsi","category-manchester-et","category-milan-et","category-morristown-et","category-nashville-et","category-northfield-et","category-plymouth-et","category-san-diego-et","category-santa-ana-et","category-shelbyville-et","category-usa-et"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/posts\/23056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/comments?post=23056"}],"version-history":[{"count":3,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/posts\/23056\/revisions"}],"predecessor-version":[{"id":23059,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/posts\/23056\/revisions\/23059"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/media\/11863"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/media?parent=23056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/categories?post=23056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/tags?post=23056"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/et\/wp-json\/wp\/v2\/powerkit_post_featured?post=23056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}