{"id":6781,"date":"2023-03-07T07:50:00","date_gmt":"2023-03-07T06:50:00","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/?p=6781"},"modified":"2023-03-20T17:39:26","modified_gmt":"2023-03-20T16:39:26","slug":"techday-highlights-kraussmaffei-growth","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/en\/2023\/03\/techday-highlights-kraussmaffei-growth\/","title":{"rendered":"TechDay Highlights KraussMaffei Growth"},"content":{"rendered":"\n

Freudenberg Sealing Technologies and NOK-Freudenberg China proved they were masters of global cooperation during a hybrid TechDay held in China for KraussMaffei.<\/p>\n\n\n\n

Train enthusiasts and others smitten with railway nostalgia tend to associate the manufacturer KraussMaffei with gasping steam locomotives and their powerful diesel and electric-powered cousins, not to mention high-speed trains such as Germany\u2019s Intercity Express (ICE) and its Transrapid. The defense sector comes to mind as well. But these technologies are only the historic roots of the KraussMaffei Group and have nothing to do with the company today.<\/p>\n\n\n\n

Munich-based KraussMaffei is now solely involved with machine-building. The former railroad pioneer says it is one of the world\u2019s leading manufacturers of machines and installations for the production and processing of rubber and plastics. The company has more than 5,000 employees working in machine-building worldwide. Its array of products and services is mainly devoted to stateof-the-art injection-molding and extrusion technologies.<\/p>\n\n\n\n

\"\"
FST experts participated virtually from Europe, joining the visitors on-site at the TechDay.<\/figcaption><\/figure>\n\n\n\n

High technology<\/h2>\n\n\n\n

These advanced technologies require hightech seals, in Europe as well as the United States and China. This makes it essential for Freudenberg Sealing Technologies (FST) to have a global key account strategy and customer support worldwide. This was confirmed at a TechDay at Taicang NOK-Freudenberg Sealing Products (TNF) last year.<\/p>\n\n\n\n

For several years, KraussMaffei has been owned by a consortium of the Chinese state-owned firm, ChemChina and the Chinese-sovereign, wealth fund, Guoxin International. \u201cThe new owners have given the company a new perspective and have taken it into calmer waters,\u201d said Klaus H\u00e4usler, who has supported KraussMaffei as account manager in Sales General Industry (GI) for years. For instance, brand-new plants have been built in Germany and China since the acquisition.<\/p>\n\n\n\n

\u201cWe have more than tripled our sales to KraussMaffei in China in just one year,\u201d said Dimitrios Tsituridis, Segment Manager in General Industry\u2019s Industrial Machines and Robotics segment. The growth rate is in the double-digit range in Europe. Tsituridis spelled out the customer\u2019s importance to FST: \u201cIn our forming-machines business, KraussMaffei is one of our top three customers worldwide. In China, in terms of sales in this business sector, it is now number one,\u201d he said.<\/p>\n\n\n\n

The Lead Center Heavy Industry in Hamburg is FST\u2019s main supplier of hydraulic sealing systems to KraussMaffei. Applications engineer Dongbing Ni joined Tsituridis and H\u00e4usler at the hybrid event in Taicang, connecting virtually from Hamburg. He presented technical requirements for sealing systems and FST\u2019s expertise in products, materials, consulting and services. He was even able to communicate to KraussMaffei engineers, purchasing staff and decision-makers in their own language.<\/p>\n\n\n\n

Many of the Freudenberg seals are installed on the so-called pressure pads in the closing area of injection-molding machines. To put it simply, the pressure pads ensure that the mold stays tightly shut when under pressure during the injection. Both PTFE and polyurethane are used as sealing materials in KraussMaffei machines.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n
A plant tour gave visitors a view of its operations.<\/figcaption><\/figure>\n\n\n\n

Event a complete success<\/h2>\n\n\n\n

On the Chinese side \u2013 meaning NOK-Freudenberg China (NFC) and TNF \u2013 employees from engineering and sales departments fielded questions from guests. They provided attendees with all kinds of practical insights, in part during a tour of the Taicang plant.<\/p>\n\n\n\n

\u201cWe demonstrated to the customer that everyone at our company works together,\u201d H\u00e4usler summed up. Cai Jiening, Segment Group Sales Manager in China, called the TechDay an excellent event. \u201cBased on the feedback from our customers, the session was a total success,\u201d he added. \u201cWe showed how deep and efficient our international cooperation is.\u201d<\/p>\n\n\n\n

Tsituridis had a similar message: \u201cOur global key account strategy worked superbly with KraussMaffei. We don\u2019t look at the customer through a national lens. Instead, we develop an edge by working and sharing information across continents proactively, even before the customer makes a specific request. The TechDay laid the foundation for increased cooperation with KraussMaffei in China.\u201d For business success in that country, the ability to supply customers flexibly with local production is important. So is the ability to offer consulting and other services locally.<\/p>\n

\r\n
\r\n \r\n <\/i>\r\n <\/a>\r\n 2 <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Freudenberg Sealing Technologies and NOK-Freudenberg China proved they were masters of global cooperation during a hybrid TechDay held in China for KraussMaffei. Train enthusiasts and others smitten with railway nostalgia…<\/p>\n","protected":false},"author":3,"featured_media":6371,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[125,82],"tags":[500],"powerkit_post_featured":[],"class_list":["post-6781","post","type-post","status-publish","format-standard","has-post-thumbnail","category-customers","category-taicang-en","tag-edition-02_2023-en"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/6781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/comments?post=6781"}],"version-history":[{"count":4,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/6781\/revisions"}],"predecessor-version":[{"id":6980,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/posts\/6781\/revisions\/6980"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/media\/6371"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/media?parent=6781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/categories?post=6781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/tags?post=6781"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/en\/wp-json\/wp\/v2\/powerkit_post_featured?post=6781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}