{"id":24335,"date":"2026-02-11T11:22:22","date_gmt":"2026-02-11T10:22:22","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2026\/02\/soustredenejsi-stihlejsi-a-silnejsi-dalsi-faze-fst-v-nestabilnim-svete\/"},"modified":"2026-02-18T06:25:38","modified_gmt":"2026-02-18T05:25:38","slug":"soustredenejsi-stihlejsi-a-silnejsi-dalsi-faze-fst-v-nestabilnim-svete","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/cs\/2026\/02\/soustredenejsi-stihlejsi-a-silnejsi-dalsi-faze-fst-v-nestabilnim-svete\/","title":{"rendered":"Soust\u0159ed\u011bn\u011bj\u0161\u00ed, \u0161t\u00edhlej\u0161\u00ed a siln\u011bj\u0161\u00ed: dal\u0161\u00ed f\u00e1ze FST v nestabiln\u00edm sv\u011bt\u011b"},"content":{"rendered":"\n<p class=\"is-style-cnvs-paragraph-callout wp-block-paragraph\"><strong>Tv\u00e1\u0159\u00ed v tv\u00e1\u0159 nest\u00e1l\u00fdm trh\u016fm a technologick\u00fdm zm\u011bn\u00e1m spole\u010dnost Freudenberg Sealing Technologies nyn\u00ed zost\u0159uje sv\u00e9 zam\u011b\u0159en\u00ed. Ve druh\u00e9 \u010d\u00e1sti rozhovoru gener\u00e1ln\u00ed \u0159editel Dr. Matthias Sckuhr vysv\u011btluje, jak optimalizovan\u00e9 prodejn\u00ed struktury, inovace \u0159\u00edzen\u00e9 inkub\u00e1torem a jasn\u00e9 zam\u011b\u0159en\u00ed na komponenty, region\u00e1ln\u00ed s\u00edlu a energetickou \u00fa\u010dinnost formuj\u00ed dal\u0161\u00ed f\u00e1zi r\u016fstu spole\u010dnosti FST &#8211; uprost\u0159ed geopolitick\u00e9 nejistoty a zrychluj\u00edc\u00ed se transformace. <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Dr. Sckuhr, od ledna 2026 jsou prodejn\u00ed kan\u00e1ly divize General Industry a divize Industrial Services pod spole\u010dn\u00fdm veden\u00edm s c\u00edlem ob\u011b divize slou\u010dit. Jak\u00e9 k tomu byly d\u016fvody? <br\/><\/strong>T\u00edm sledujeme jasn\u00fd c\u00edl: chceme b\u00fdt na trhu \u00fasp\u011b\u0161n\u011bj\u0161\u00ed a nab\u00edzet z\u00e1kazn\u00edk\u016fm v\u00fdrazn\u011b lep\u0161\u00ed slu\u017eby. V sou\u010dasn\u00e9 dob\u011b doch\u00e1z\u00ed k \u010detn\u00fdm p\u0159ekryv\u016fm mezi ob\u011bma prodejn\u00edmi kan\u00e1ly &#8211; v\u00fdsledkem je, \u017ee z\u00e1kazn\u00edci jsou n\u011bkdy kontaktov\u00e1ni v\u00edcekr\u00e1t a intern\u00ed procesy jsou organizov\u00e1ny dvakr\u00e1t. Tato slo\u017eitost je pro z\u00e1kazn\u00edky nejen obt\u00ed\u017en\u011b pochopiteln\u00e1, ale tak\u00e9 zbyte\u010dn\u011b svazuje zdroje.  <\/p>\n\n<p class=\"wp-block-paragraph\">D\u00edky nov\u00e9 struktu\u0159e spojujeme a harmonizujeme na\u0161e prodejn\u00ed aktivity, vyjas\u0148ujeme odpov\u011bdnosti a vytv\u00e1\u0159\u00edme jednotn\u00fd p\u0159\u00edstup k trhu. V\u00fdsledkem je jasn\u011bj\u0161\u00ed odpov\u011bdnost, v\u011bt\u0161\u00ed efektivita a siln\u011bj\u0161\u00ed zam\u011b\u0159en\u00ed na trh. <\/p>\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1160\" height=\"773\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-1160x773.jpg\" alt=\"\" class=\"wp-image-24214\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-1160x773.jpg 1160w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-800x533.jpg 800w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-1536x1024.jpg 1536w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-2048x1366.jpg 2048w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-120x80.jpg 120w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-90x60.jpg 90w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-320x213.jpg 320w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-560x373.jpg 560w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-1920x1280.jpg 1920w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Bild41_BO2I1608-scaled.jpg 2560w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\"><em><br\/><\/em><strong>Jak jste spokojeni s v\u00fdvojem inkub\u00e1tor\u016f, kter\u00e9 FST vyu\u017e\u00edv\u00e1 k c\u00edlen\u00e9mu prosazov\u00e1n\u00ed inovac\u00ed?<br\/><\/strong>Velmi spokojen! Jsem ohromen t\u00edm, \u010deho na\u0161e inkub\u00e1torov\u00e9 t\u00fdmy dos\u00e1hly v oblasti technologi\u00ed. Je to sv\u011btov\u00e1 t\u0159\u00edda &#8211; a nejlep\u0161\u00ed d\u016fkaz toho, co se stane, kdy\u017e d\u00e1te t\u00fdm\u016fm \u010das, d\u016fv\u011bru a pot\u0159ebn\u00e9 zdroje.  <\/p>\n\n<p class=\"wp-block-paragraph\">Ji\u017e jsme z\u00edskali prvn\u00ed velkou zak\u00e1zku na v\u00ed\u010dka na bu\u0148ky. Ohlasy z trhu jsou velmi pozitivn\u00ed, v\u010detn\u011b dal\u0161\u00edch z\u00e1kazn\u00edk\u016f. Jsme proto p\u0159esv\u011bd\u010deni, \u017ee dal\u0161\u00ed zak\u00e1zky budou n\u00e1sledovat.<br\/>Obrovsk\u00fd rozmach a potenci\u00e1l vid\u00edme tak\u00e9 v oblasti tepeln\u00fdch bari\u00e9r. Tato oblast je \u0161ir\u0161\u00ed a v z\u00e1vislosti na technologii bateri\u00ed nebo po\u017eadavc\u00edch z\u00e1kazn\u00edk\u016f podstatn\u011b slo\u017eit\u011bj\u0161\u00ed ne\u017e u uz\u00e1v\u011br\u016f \u010dl\u00e1nk\u016f &#8211; z\u00e1rove\u0148 jsme ji\u017e v t\u00e9to oblasti realizovali velmi dobr\u00e9 projekty a z\u00edskali zak\u00e1zky.   <\/p>\n\n<p class=\"wp-block-paragraph\">V sou\u010dasn\u00e9 dob\u011b zaznamen\u00e1v\u00e1me obzvl\u00e1\u0161t\u011b velk\u00fd z\u00e1jem z \u010c\u00edny, nap\u0159\u00edklad o na\u0161e autobusov\u00e9 ty\u010de. Spole\u010dn\u011b s na\u0161\u00edm partnerem ve spole\u010dn\u00e9m podniku NOK-Freudenberg China vid\u00edme vynikaj\u00edc\u00ed p\u0159\u00edle\u017eitosti k vybudov\u00e1n\u00ed relevantn\u00edho obchodu v t\u00e9to zemi. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Spole\u010dnost Freudenberg zru\u0161ila obchodn\u00ed skupinu Freudenberg e-Power Systems (FEPS) na konci roku 2025.  <\/strong><strong>Podnik\u00e1n\u00ed v oblasti vod\u00edkov\u00fdch komponent\u016f je organiza\u010dn\u011b propojeno s FST. Pro\u010d? <br\/><\/strong>FEPS se v\u00fdrazn\u011b zam\u011b\u0159ila na syst\u00e9my bateri\u00ed a palivov\u00fdch \u010dl\u00e1nk\u016f. Spole\u010dnost Freudenberg ji\u017e tento syst\u00e9mov\u00fd p\u0159\u00edstup nesleduje. Na\u0161e s\u00edla jednozna\u010dn\u011b spo\u010d\u00edv\u00e1 ve v\u00fdvoji a industrializaci komponent\u016f. Jednou z t\u011bchto sou\u010d\u00e1st\u00ed je katalyz\u00e1torem pota\u017een\u00e1 membr\u00e1na, membr\u00e1na pota\u017een\u00e1 uhl\u00edkem. Tuto technologii jsme vyvinuli, ale dosud jsme ji nekomercionalizovali, co\u017e se m\u00e1 zm\u011bnit. Je levn\u011bj\u0161\u00ed, \u00fa\u010dinn\u011bj\u0161\u00ed a odoln\u011bj\u0161\u00ed ne\u017e srovnateln\u00e1 \u0159e\u0161en\u00ed na trhu. Proto j\u00ed nyn\u00ed d\u00e1v\u00e1me \u0161anci.      <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jak tato p\u0159\u00edle\u017eitost vypad\u00e1?<br\/><\/strong>V divizi statick\u00e9ho t\u011bsn\u011bn\u00ed vznik\u00e1 nov\u00fd inkuba\u010dn\u00ed t\u00fdm pod n\u00e1zvem <em>Hydrogen Components<\/em>. Zku\u0161en\u00ed odborn\u00edci z FEPS podporuj\u00ed FST v tomto \u00fasil\u00ed; jsou pod\u0159\u00edzeni divizi statick\u00e9ho t\u011bsn\u011bn\u00ed. C\u00edlem je p\u0159ipravit membr\u00e1ny s katalytick\u00fdm povlakem pro trh. Prvn\u00ed prodeje o\u010dek\u00e1v\u00e1me od roku 2028 nebo 2029.   <\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"677\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px.jpg\" alt=\"\" class=\"wp-image-24277\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px.jpg 1024w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px-800x529.jpg 800w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px-120x79.jpg 120w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px-90x60.jpg 90w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px-320x212.jpg 320w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2026\/02\/Keyvisual-Hydrogen-Electrolyzer-Web-JPG-1024px-560x370.jpg 560w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Mimochodem, tato technologie se net\u00fdk\u00e1 pouze palivov\u00fdch \u010dl\u00e1nk\u016f, ale tak\u00e9 elektrolyz\u00e9r\u016f. Jedin\u00fd rozd\u00edl mezi pou\u017eit\u00fdmi membr\u00e1nami je v jejich tlou\u0161\u0165ce, z\u00e1kladn\u00ed princip z\u016fst\u00e1v\u00e1 stejn\u00fd. V sou\u010dasn\u00e9 dob\u011b se jednozna\u010dn\u011b zam\u011b\u0159ujeme na elektrol\u00fdzu &#8211; v t\u00e9to oblasti jsme ji\u017e z\u00edskali dv\u011b v\u00fdznamn\u00e9 zak\u00e1zky na t\u011bsn\u011bn\u00ed.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>M\u00e1 to v\u00fdhody pro hlavn\u00ed \u010dinnost spole\u010dnosti FST?<br\/><\/strong>Ano, kl\u00ed\u010dovou v\u00fdhodou je mnohem d\u0159\u00edv\u011bj\u0161\u00ed p\u0159\u00edstup k z\u00e1kazn\u00edkovi. Na\u0161i kolegov\u00e9 z <em>Hydrogen Components<\/em> maj\u00ed velmi bl\u00edzko k v\u00fdzkumu a v\u00fdvoji v\u00fdrobc\u016f elektrolyz\u00e9r\u016f. To n\u00e1m umo\u017e\u0148uje um\u00edstit na\u0161e t\u011bsnic\u00ed \u0159e\u0161en\u00ed d\u0159\u00edve ve v\u00fdvojov\u00e9m cyklu. Pr\u00e1v\u011b to dlouhodob\u011b posiluje n\u00e1\u0161 hlavn\u00ed byznys.    <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Vyr\u00e1b\u00edme ji\u017e membr\u00e1ny?<br\/><\/strong>V\u00fdrobn\u00ed za\u0159\u00edzen\u00ed jsou k dispozici v Mnichov\u011b. V sou\u010dasn\u00e9 dob\u011b prob\u00edh\u00e1 jejich n\u00e1b\u011bh a rozs\u00e1hl\u00e9 testov\u00e1n\u00ed. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>O ant\u00e9n\u00e1ch s vlnovodem jsme zat\u00edm nemluvili. Jak jsme na tom s t\u00edmto produktem? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Na\u0161e o\u010dek\u00e1v\u00e1n\u00ed se bohu\u017eel zat\u00edm nenaplnila. Na trh jsme p\u0159i\u0161li trochu pozd\u011b, a p\u0159esto\u017ee n\u00e1\u0161 v\u00fdvoj nab\u00edzel jasn\u00e9 cenov\u00e9 a konstruk\u010dn\u00ed v\u00fdhody, konkuren\u010dn\u00ed \u0159e\u0161en\u00ed funguje a bylo tu d\u0159\u00edve. Divize bude v projektu pokra\u010dovat, ale s o n\u011bco men\u0161\u00edm \u00fasil\u00edm.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pod\u00edvejme se na geopolitickou situaci a glob\u00e1ln\u00ed ekonomiku: \u010deho se ob\u00e1v\u00e1te?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Lid\u00e9, kte\u0159\u00ed pro n\u00e1s pracuj\u00ed, ji\u017e v minulosti uk\u00e1zali, jak jsou p\u0159izp\u016fsobiv\u00ed a \u017ee odv\u00e1d\u011bj\u00ed skv\u011blou pr\u00e1ci, zejm\u00e9na v krizov\u00fdch situac\u00edch. To m\u011b napl\u0148uje d\u016fv\u011brou. V\u00edm, \u017ee jsme v roce 2025 \u017e\u00e1dali hodn\u011b, ale bylo to nutn\u00e9, abychom byli schopni reagovat na n\u011bkdy nevyzpytateln\u00e9 chov\u00e1n\u00ed trh\u016f.  <\/p>\n\n<p class=\"wp-block-paragraph\">Geopolitick\u00e1 rizika jsou v sou\u010dasnosti jednou z nejv\u011bt\u0161\u00edch v\u00fdzev pro glob\u00e1ln\u00ed dodavatelsk\u00e9 \u0159et\u011bzce. T\u011bmto nejistot\u00e1m \u010del\u00edme t\u00edm, \u017ee se zam\u011b\u0159ujeme na m\u00edstn\u00ed v\u00fdrobu a v\u00fdvoj v souladu s d\u016fslednou strategi\u00ed &#8222;m\u00edstn\u00ed pro m\u00edstn\u00ed&#8220;, a to i s c\u00edlem sn\u00ed\u017eit z\u00e1vislost na mezin\u00e1rodn\u00edch dodavatelsk\u00fdch \u0159et\u011bzc\u00edch. <\/p>\n\n<p class=\"wp-block-paragraph\">Bezpe\u010dnost dod\u00e1vek zvy\u0161ujeme koordinovan\u00fdmi n\u00e1kupn\u00edmi a logistick\u00fdmi strategiemi a c\u00edlen\u00fdm vyu\u017e\u00edv\u00e1n\u00edm du\u00e1ln\u00edho z\u00e1sobov\u00e1n\u00ed. Z\u00e1rove\u0148 pravideln\u011b analyzujeme r\u016fzn\u00e9 rizikov\u00e9 sc\u00e9n\u00e1\u0159e a investujeme do alternativn\u00edch dopravn\u00edch tras, abychom byli schopni jednat i v p\u0159\u00edpad\u011b geopolitick\u00fdch naru\u0161en\u00ed. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Vysok\u00e9 ceny energi\u00ed jsou st\u00e1le probl\u00e9mem. Jak je tlum\u00edte? <br\/><\/strong>Na\u0161\u00ed prvn\u00ed p\u00e1kou je d\u016fsledn\u00e1 \u00faspora energie. Krom\u011b toho postupn\u011b vym\u011b\u0148ujeme star\u00e9 stroje, pece a topn\u00e9 syst\u00e9my. Z\u00e1rove\u0148 c\u00edlen\u011b investujeme do vlastn\u00ed v\u00fdroby, zejm\u00e9na do fotovoltaiky. Jen do roku 2026 o\u010dek\u00e1v\u00e1me sedmin\u00e1sobn\u00e9 zv\u00fd\u0161en\u00ed mno\u017estv\u00ed elekt\u0159iny, kterou vyr\u00e1b\u00edme pomoc\u00ed fotovoltaiky, ve srovn\u00e1n\u00ed s rokem 2024.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jakou roli hraj\u00ed \u0159e\u0161en\u00ed pro skladov\u00e1n\u00ed a \u0159\u00edzen\u00ed z\u00e1t\u011b\u017ee?<br\/><\/strong>\u0158\u00edzen\u00ed z\u00e1t\u011b\u017ee hraje v\u00fdznamnou roli p\u0159i sni\u017eov\u00e1n\u00ed n\u00e1klad\u016f na elekt\u0159inu. Cena elekt\u0159iny z\u00e1vis\u00ed na \u0161pi\u010dce. Proto ji\u017e nespou\u0161t\u00edme na\u0161e v\u00fdrobn\u00ed za\u0159\u00edzen\u00ed ve stejnou dobu, ale postupn\u011b a k tomu vyu\u017e\u00edv\u00e1me bateriov\u00e9 \u00falo\u017ei\u0161t\u011b &#8211; dlouhodob\u011b tak sni\u017eujeme \u0161pi\u010dkov\u00e9 zat\u00ed\u017een\u00ed a t\u00edm i n\u00e1klady na elekt\u0159inu.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jakou dobu odpisov\u00e1n\u00ed u t\u011bchto opat\u0159en\u00ed o\u010dek\u00e1v\u00e1te?<br\/><\/strong>V m\u00edstech, kde vyr\u00e1b\u00edme vlastn\u00ed elekt\u0159inu nebo sni\u017eujeme \u0161pi\u010dkov\u00e9 zat\u00ed\u017een\u00ed, se doba amortizace obvykle pohybuje mezi t\u0159emi a p\u011bti lety.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Ve Weinheimu \u010dasto sl\u00fdch\u00e1me ot\u00e1zku, pro\u010d se tato lokalita navzdory sv\u00fdm velk\u00fdm st\u0159e\u0161n\u00edm ploch\u00e1m v\u00edce nezam\u011b\u0159uje na dal\u0161\u00ed sol\u00e1rn\u00ed syst\u00e9my. Pro\u010d tomu tak je?<br\/><\/strong>Are\u00e1l je ji\u017e pln\u011b z\u00e1sobov\u00e1n ekologickou elekt\u0159inou. Dal\u0161\u00ed fotovoltaick\u00e9 syst\u00e9my by jen st\u011b\u017e\u00ed d\u00e1le zlep\u0161ily na\u0161i uhl\u00edkovou stopu a ekonomicky by se amortizovaly mnohem pozd\u011bji. Proto rad\u011bji investujeme tam, kde m\u00e1me nejv\u011bt\u0161\u00ed ekologickou <strong>a<\/strong> finan\u010dn\u00ed p\u00e1ku &#8211; nap\u0159\u00edklad v ji\u017en\u00ed Evrop\u011b nebo Severn\u00ed Americe.&#8220;  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>\u010c\u00ednsk\u00e1 ekonomika m\u011bla v roce 2025 sm\u00ed\u0161en\u00fd v\u00fdvoj. Co to znamen\u00e1 pro podniky? <br\/><\/strong>\u010c\u00edna nebyla v roce 2025 jednoduch\u00fdm trhem, proto\u017ee na ekonomiku dol\u00e9hala pomal\u00e1 dom\u00e1c\u00ed popt\u00e1vka, pokra\u010duj\u00edc\u00ed krize v oblasti nemovitost\u00ed a dal\u0161\u00ed cla. O to pozoruhodn\u011bj\u0161\u00ed je, jak dob\u0159e se tam dr\u017e\u00edme. Navzdory v\u0161em nep\u0159\u00edzniv\u00fdm podm\u00ednk\u00e1m pokra\u010dujeme v r\u016fstu.  <\/p>\n\n<p class=\"wp-block-paragraph\"><br\/>Ve v\u0161eobecn\u00e9m pr\u016fmyslu &#8211; oblasti, kter\u00e1 v minulosti nebyla t\u00e9m\u011b\u0159 v centru pozornosti, ale nyn\u00ed dosahuje je\u0161t\u011b vy\u0161\u0161\u00edho tempa r\u016fstu ne\u017e automobilov\u00fd pr\u016fmysl &#8211; jsme nastavili nov\u00fd kurz.<br\/>Kl\u00ed\u010d k tomu spo\u010d\u00edv\u00e1 v na\u0161\u00ed jasn\u00e9 segmentov\u00e9 strategii a jednoduch\u00e9 z\u00e1sad\u011b: zam\u011b\u0159en\u00ed m\u00edsto \u0161\u00ed\u0159e &#8211; a d\u016fv\u011bra m\u00edsto centralizovan\u00fdch specifikac\u00ed. Na\u0161im t\u00fdm\u016fm v \u010c\u00edn\u011b d\u00e1v\u00e1me z\u00e1m\u011brn\u011b volnou ruku pro m\u00edstn\u00ed produkty a z\u00e1kazn\u00edky, od technologie a\u017e po strojn\u00ed za\u0159\u00edzen\u00ed. Tato bl\u00edzkost k trhu spolu s podporou na\u0161ich glob\u00e1ln\u00edch vedouc\u00edch center v Evrop\u011b, USA a Japonsku je to, co n\u00e1s tam \u010din\u00ed \u00fasp\u011b\u0161n\u00fdmi.  <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Indie rychle roste a je pova\u017eov\u00e1na za nejrychleji rostouc\u00ed velkou ekonomiku na sv\u011bt\u011b. Jakou strategii tam bude FST v nadch\u00e1zej\u00edc\u00edch letech uplat\u0148ovat? <br\/><\/strong>Indie je pro n\u00e1s perspektivn\u00ed trh. V posledn\u00edch letech jsme tam dos\u00e1hli v\u00fdrazn\u00fdch \u00fasp\u011bch\u016f, a to jak v automobilov\u00e9m pr\u016fmyslu, tak v obecn\u00e9m pr\u016fmyslov\u00e9m prost\u0159ed\u00ed. Z\u00e1rove\u0148 pl\u00e1nujeme v nadch\u00e1zej\u00edc\u00edm strategick\u00e9m obdob\u00ed z\u0159\u00eddit v Indii vlastn\u00ed v\u00fdvojov\u00e9 centrum. T\u00edm bychom z\u00edskali glob\u00e1ln\u00ed p\u0159\u00edtomnost, pokud jde o v\u00fdvojov\u00e1 centra &#8211; v Evrop\u011b, USA, \u010c\u00edn\u011b, Malajsii a Indii.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jak se vyv\u00edj\u00ed FST v jihov\u00fdchodn\u00ed Asii?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Jihov\u00fdchodn\u00ed Asie se rozv\u00edj\u00ed pomaleji, ne\u017e se p\u016fvodn\u011b p\u0159edpokl\u00e1dalo. Ji\u017e na po\u010d\u00e1tku jsme zkoumali, zda bychom mohli r\u016fst prost\u0159ednictv\u00edm akvizic, zejm\u00e9na v oblasti obchodu a n\u00e1hradn\u00edch d\u00edl\u016f. Uk\u00e1zalo se v\u0161ak, \u017ee tr\u017en\u00ed prost\u0159ed\u00ed je slo\u017eit\u00e9. V mnoha zem\u00edch p\u0159evl\u00e1daj\u00ed m\u00edstn\u00ed struktury a konkurenti s odli\u0161n\u00fdm portfoliem v\u00fdrobk\u016f, zejm\u00e9na v prost\u0159ed\u00ed OEM. To zpomaluje kr\u00e1tkodob\u00fd r\u016fst. P\u0159esto z\u016fst\u00e1v\u00e1 tento region strategicky zaj\u00edmav\u00fd. N\u00e1\u0161 p\u0159\u00edstup je dnes realisti\u010dt\u011bj\u0161\u00ed, dlouhodob\u011bj\u0161\u00ed &#8211; a zam\u011b\u0159en\u00fd na postupn\u00e9 budov\u00e1n\u00ed l\u00e1tky.      <\/p>\n\n<p class=\"wp-block-paragraph\">D\u011bkujeme za rozhovor!<\/p>\n<div class=\"pld-like-dislike-wrap pld-template-1\">\r\n    <div class=\"pld-like-wrap  pld-common-wrap\">\r\n    <a href=\"javascript:void(0)\" class=\"pld-like-trigger pld-like-dislike-trigger  \" title=\"\" data-post-id=\"24335\" data-trigger-type=\"like\" data-restriction=\"ip\" data-already-liked=\"0\">\r\n                        <i class=\"fas fa-thumbs-up\"><\/i>\r\n                <\/a>\r\n    <span class=\"pld-like-count-wrap pld-count-wrap\">    <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Tv\u00e1\u0159\u00ed v tv\u00e1\u0159 nest\u00e1l\u00fdm trh\u016fm a technologick\u00fdm zm\u011bn\u00e1m spole\u010dnost Freudenberg Sealing Technologies nyn\u00ed zost\u0159uje sv\u00e9 zam\u011b\u0159en\u00ed. Ve druh\u00e9 \u010d\u00e1sti rozhovoru gener\u00e1ln\u00ed \u0159editel Dr. Matthias Sckuhr vysv\u011btluje, jak optimalizovan\u00e9 prodejn\u00ed struktury,&hellip;<\/p>\n","protected":false},"author":5,"featured_media":24337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[915,1301],"tags":[],"powerkit_post_featured":[],"class_list":["post-24335","post","type-post","status-publish","format-standard","has-post-thumbnail","category-globalni","category-rozhovor"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/24335","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/comments?post=24335"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/24335\/revisions"}],"predecessor-version":[{"id":24338,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/24335\/revisions\/24338"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media\/24337"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media?parent=24335"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/categories?post=24335"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/tags?post=24335"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/powerkit_post_featured?post=24335"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}