{"id":20694,"date":"2021-12-06T18:30:04","date_gmt":"2021-12-06T17:30:04","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2025\/07\/prehlidka-baterii-odstartovala\/"},"modified":"2025-07-30T17:53:08","modified_gmt":"2025-07-30T15:53:08","slug":"prehlidka-baterii-odstartovala","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/cs\/2021\/12\/prehlidka-baterii-odstartovala\/","title":{"rendered":"P\u0159ehl\u00eddka bateri\u00ed odstartovala"},"content":{"rendered":"\n

Spole\u010dnost Freudenberg Sealing Technologies (FST) se op\u011bt prezentovala vlastn\u00edmi st\u00e1nky na veletrz\u00edch po cel\u00e9m sv\u011bt\u011b. Ne v\u0161e se v\u0161ak vr\u00e1tilo do norm\u00e1lu a nejistota zcela nezmizela: Preventivn\u00ed opat\u0159en\u00ed, pravidla p\u0159\u00edstupu a chov\u00e1n\u00ed se v jednotliv\u00fdch zem\u00edch st\u00e1le li\u0161\u00ed. St\u00e1le je zapot\u0159eb\u00ed velk\u00e9 flexibility. <\/p>\n\n\n\n

\"Výstavní
V\u00fdstavn\u00ed st\u00e1nek na veletrhu Battery Show v USA.<\/figcaption><\/figure>\n\n

Na kolokviu v C\u00e1ch\u00e1ch jsem se a\u017e n\u011bkolik dn\u00ed p\u0159ed za\u010d\u00e1tkem dozv\u011bd\u011bl, \u017ee se akce nebude konat \u010dist\u011b osobn\u011b, jak bylo p\u016fvodn\u011b pl\u00e1nov\u00e1no a sd\u011bleno, ale bude hybridn\u00ed. Jin\u00fdmi slovy, dopln\u011bn\u00e1 o virtu\u00e1ln\u00ed prvky. P\u0159edn\u00e1\u0161ky byly tak\u00e9 bez dal\u0161\u00edho p\u0159en\u00e1\u0161eny \u017eiv\u011b. A my vystavovatel\u00e9 jsme tak\u00e9 dostali mo\u017enost se n\u00e1v\u0161t\u011bvn\u00edk\u016fm v kr\u00e1tk\u00e9m \u010dase p\u0159edstavit na virtu\u00e1ln\u00ed platform\u011b.“ <\/p>\n\n

Mana\u017eerka komunikace Sylca Kleinerov\u00e1 za\u017e\u00edv\u00e1 v posledn\u00edch t\u00fddnech podobn\u00e1 p\u0159ekvapen\u00ed \u010dasto. Vzhledem k prob\u00edhaj\u00edc\u00ed pandemii je nejistota st\u00e1le vysok\u00e1, a to i mezi organiz\u00e1tory veletrh\u016f. To vy\u017eaduje od vystavovatel\u016f flexibilitu. Na automobilov\u00e9m kongresu v C\u00e1ch\u00e1ch musela Kleinerov\u00e1 „vyt\u00e1hnout virtu\u00e1ln\u00ed veletr\u017en\u00ed st\u00e1nek z klobouku“ prakticky na po\u010dk\u00e1n\u00ed. Krom\u011b toho bylo t\u0159eba zajistit, aby byl podporov\u00e1n tak\u00e9 virtu\u00e1ln\u011b prost\u0159ednictv\u00edm funkce chatu – nez\u00e1visle na zam\u011bstnanc\u00edch, kte\u0159\u00ed byli stejn\u011b k dispozici pro diskuse na m\u00edst\u011b v C\u00e1ch\u00e1ch. <\/p>\n\n

\"\"
Karl-Heinz Weiss (vlevo) a Andreas von Berchem \njsou p\u0159ipraveni odpov\u00eddat na ot\u00e1zky host\u016f na kolokviu v C\u00e1ch\u00e1ch \n.<\/figcaption><\/figure>\n\n

Dobr\u00e1 odezva<\/h2>\n\n

Po zhruba roce a p\u016fl bez fyzick\u00e9 \u00fa\u010dasti byl North American Battery Show v Novi u Detroitu v polovin\u011b z\u00e1\u0159\u00ed prvn\u00edm veletrhem, na kter\u00e9m byla spole\u010dnost FST op\u011bt zastoupena vlastn\u00edm st\u00e1nkem. „M\u011bli jsme dokonce dva st\u00e1nky,“ dod\u00e1v\u00e1 Kleiner: specialist\u00e9 na automobilov\u00fd pr\u016fmysl ze spole\u010dnosti Freudenberg-NOK Sealing Technologies prezentovali t\u011bsnic\u00ed \u0159e\u0161en\u00ed pro elektromobilitu; v sousedstv\u00ed, odd\u011bleni pouze spole\u010dn\u00fdm z\u00e1sobovac\u00edm ostr\u016fvkem (sklad, kuchy\u0148ka), p\u0159edstavila spole\u010dnost Freudenberg Battery Power Systems syst\u00e9mov\u00e1 \u0159e\u0161en\u00ed pro t\u011b\u017ek\u00e9 aplikace Freudenberg. „Ohlas vystavovatel\u016f i n\u00e1v\u0161t\u011bvn\u00edk\u016f byl op\u011bt dobr\u00fd. To pro n\u00e1s bylo pozitivn\u00edm p\u0159ekvapen\u00edm. Mnoho v\u011bc\u00ed na veletrhu Battery Show bylo t\u00e9m\u011b\u0159 stejn\u00fdch jako p\u0159ed p\u0159est\u00e1vkou spojenou s pandemi\u00ed,“ shrnuje Kleiner. V N\u011bmecku jsou je\u0161t\u011b patrn\u011bj\u0161\u00ed preventivn\u00ed opat\u0159en\u00ed, pravidla p\u0159\u00edstupu a chov\u00e1n\u00ed. 3G – co\u017e znamen\u00e1 p\u0159\u00edstup pouze pro o\u010dkovan\u00e9, uzdraven\u00e9 a otestovan\u00e9 osoby – a dal\u0161\u00ed bezpe\u010dnostn\u00ed opat\u0159en\u00ed zde byla v \u0159\u00edjnu standardem: jak na kolokviu v C\u00e1ch\u00e1ch, tak na mezin\u00e1rodn\u00edm kongresu VDI Dritev, kter\u00e9ho se FST o t\u00fdden pozd\u011bji rovn\u011b\u017e z\u00fa\u010dastnila a vystavovala na n\u011bm v Bonnu. Stejn\u011b jako v USA se i zde kladl d\u016fraz na t\u011bsnic\u00ed \u0159e\u0161en\u00ed pro elektromobilitu. Na evropsk\u00e9 konferenci o bezemisn\u00edch autobusech, kter\u00e1 se konala v polovin\u011b listopadu v Pa\u0159\u00ed\u017ei, byla expozice Freudenberg Fuel Cell e-Power Systems v\u011bnov\u00e1na aktivit\u00e1m spole\u010dnosti Freudenberg v oblasti palivov\u00fdch \u010dl\u00e1nk\u016f. <\/p>\n\n

\"\"
U p\u0159\u00edle\u017eitosti veletrhu Dritev v Bonnu zastupovali spole\u010dnost Freudenberg Sealing Technologies \nDominic Schlesinger (vlevo) a Rudolf Bott.<\/figcaption><\/figure>\n\n

Rychle op\u011bt aktivn\u00ed<\/h2>\n\n

„Rozhodli jsme se rychle vr\u00e1tit do akce na veletrz\u00edch a zapojit se do p\u0159\u00edslu\u0161n\u00fdch region\u00e1ln\u00edch podm\u00ednek,“ shrnuje Kleiner. Spole\u010dnost FST se v listopadu z\u00fa\u010dastnila tak\u00e9 evropsk\u00e9 odno\u017ee veletrhu Battery Show ve Stuttgartu – zm\u011bny v automobilov\u00e9m pr\u016fmyslu sm\u011brem k nov\u00fdm technologi\u00edm pohonu jsou natolik z\u00e1sadn\u00ed, \u017ee pasivn\u00ed vy\u010dk\u00e1vac\u00ed p\u0159\u00edstup ke komunikaci se z\u00e1kazn\u00edky nep\u0159ipadal v \u00favahu. <\/p>\n\n

Spole\u010dnost Industrial Services (ISD) rovn\u011b\u017e obnovila svou veletr\u017en\u00ed \u010dinnost a je na n\u00ed fyzicky p\u0159\u00edtomna. Koncem \u0159\u00edjna byl na programu veletrh Power Transmission and Control v \u0160anghaji, v prosinci se v \u0160anghaji konal tak\u00e9 mezin\u00e1rodn\u00ed veletrh farmaceutick\u00fdch a zdravotnick\u00fdch prost\u0159edk\u016f P-MEC China. „V \u010c\u00edn\u011b se veletr\u017en\u00ed \u010dinnost ji\u017e n\u011bjakou dobu op\u011bt rozb\u011bhla. Person\u00e1l na\u0161ich st\u00e1nk\u016f v\u0161ak poch\u00e1z\u00ed v\u00fdhradn\u011b z \u010c\u00edny, proto\u017ee zde st\u00e1le plat\u00ed p\u0159\u00edsn\u00e1 vstupn\u00ed a karant\u00e9nn\u00ed omezen\u00ed,“ vysv\u011btluje za\u010d\u00e1tkem \u0159\u00edjna Daniela Schulze, marketingov\u00e1 mana\u017eerka RBU pro Evropu, Asii a Mexiko. Lena Winkenbach, marketingov\u00e1 mana\u017eerka Global Process Industry, popisuje modern\u00ed \u0159e\u0161en\u00ed ISD: „M\u016f\u017eeme virtu\u00e1ln\u011b propojit na\u0161e technick\u00e9 kolegy v N\u011bmecku. D\u00edky tomu se na n\u011b mohou na\u0161i z\u00e1kazn\u00edci v \u010c\u00edn\u011b obracet s technick\u00fdmi dotazy a vyzkou\u0161et si, jak dob\u0159e funguje glob\u00e1ln\u00ed s\u00ed\u0165 FST.“ <\/p>\n\n

Schulze, Winkenbach a Kleiner se shoduj\u00ed, \u017ee pandemie koronaviru pravd\u011bpodobn\u011b otev\u0159ela dve\u0159e hybridn\u00edm \u0159e\u0161en\u00edm, tj. kombinaci prvk\u016f osobn\u00edch a virtu\u00e1ln\u00edch akc\u00ed, a to nejen na veletrz\u00edch, ale tak\u00e9 na intern\u00edch akc\u00edch, jako je TechDays. N\u00e1v\u0161t\u011bvn\u00edci si mohou vybrat, zda se cht\u011bj\u00ed akce z\u00fa\u010dastnit na m\u00edst\u011b, nebo na d\u00e1lku ze sv\u00e9 kancel\u00e1\u0159e \u010di home office. „Virtu\u00e1ln\u00ed v\u00fdstavn\u00ed s\u00ed\u0148“, online platforma vyvinut\u00e1 samotnou spole\u010dnost\u00ed FST pro akce, jako jsou veletrhy a konference, je st\u00e1le k dispozici pro samostatn\u011b organizovan\u00e9 intern\u00ed nebo extern\u00ed virtu\u00e1ln\u00ed akce. <\/p>\n\n

P\u0159ehled na\u0161ich veletrh\u016f.<\/a><\/p>\n

\r\n
\r\n \r\n <\/i>\r\n <\/a>\r\n <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Spole\u010dnost Freudenberg Sealing Technologies (FST) se op\u011bt prezentovala vlastn\u00edmi st\u00e1nky na veletrz\u00edch po cel\u00e9m sv\u011bt\u011b. Ne v\u0161e se v\u0161ak vr\u00e1tilo do norm\u00e1lu a nejistota zcela nezmizela: Preventivn\u00ed opat\u0159en\u00ed, pravidla p\u0159\u00edstupu…<\/p>\n","protected":false},"author":3,"featured_media":12880,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[915,1296],"tags":[1518],"powerkit_post_featured":[],"class_list":["post-20694","post","type-post","status-publish","format-standard","has-post-thumbnail","category-globalni","category-zakaznicke-vrstvy","tag-vydani-01_2022-cz"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/20694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/comments?post=20694"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/20694\/revisions"}],"predecessor-version":[{"id":20695,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/20694\/revisions\/20695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media\/12880"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media?parent=20694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/categories?post=20694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/tags?post=20694"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/powerkit_post_featured?post=20694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}