{"id":17975,"date":"2023-09-01T11:40:00","date_gmt":"2023-09-01T09:40:00","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2025\/07\/mnoho-novych-temat\/"},"modified":"2025-07-30T16:16:18","modified_gmt":"2025-07-30T14:16:18","slug":"mnoho-novych-temat","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/cs\/2023\/09\/mnoho-novych-temat\/","title":{"rendered":"Mnoho nov\u00fdch t\u00e9mat"},"content":{"rendered":"\n

Inkub\u00e1tory otev\u00edraj\u00ed cestu k \u017eivotu nov\u011b narozen\u00fdm tvor\u016fm. Ve sv\u011bt\u011b podnik\u00e1n\u00ed se tento term\u00edn pou\u017e\u00edv\u00e1 pro organizace, kter\u00e9 podporuj\u00ed za\u010d\u00ednaj\u00edc\u00ed podniky. Ve spole\u010dnosti Freudenberg Sealing Technologies (FST) jsou inkub\u00e1tory t\u00fdmy, kter\u00e9 poskytuj\u00ed pe\u010duj\u00edc\u00ed podporu nov\u00fdm technologi\u00edm a n\u011bkter\u00fdm inovativn\u00edm produkt\u016fm a rozv\u00edjej\u00ed je a\u017e do tr\u017en\u00ed zralosti. P\u011bt z nich \u00fazce souvis\u00ed s transformac\u00ed automobilov\u00e9ho pr\u016fmyslu sm\u011brem k nov\u00fdm form\u00e1m pohonu. \u00dakolem odd\u011blen\u00ed Automotive Sales je pomoci t\u011bmto inovac\u00edm dos\u00e1hnout pr\u016flomu u z\u00e1kazn\u00edk\u016f. <\/p>\n\n

Naz\u00fdvaj\u00ed se kryty \u010dl\u00e1nk\u016f, tepeln\u00e1 bari\u00e9ra, vlnovodn\u00e1 ant\u00e9na, obal baterie a p\u0159\u00edpojnice. V\u0161echny tyto v\u00fdrobky maj\u00ed spole\u010dn\u00e9 to, \u017ee budou d\u016fle\u017eit\u00fdmi pil\u00ed\u0159i spole\u010dnosti FST v automobilov\u00e9m pr\u016fmyslu budoucnosti. Proto spole\u010dnost FST z\u0159\u00eddila pro tyto inovace v jednotliv\u00fdch diviz\u00edch samostatn\u00e9 t\u00fdmy, tzv. inkub\u00e1tory. Ty se speci\u00e1ln\u011b v\u011bnuj\u00ed v\u00fdvoji t\u011bchto produkt\u016f, jejich procesn\u011b technick\u00e9 industrializaci a n\u00e1sledn\u00e9 komercializaci. <\/p>\n\n

„Pro n\u00e1s v odd\u011blen\u00ed prodeje p\u0159edstavuj\u00ed nov\u00e9 produkty, jako je tento, velmi zvl\u00e1\u0161tn\u00ed v\u00fdzvu,“ \u0159\u00edk\u00e1 Dennis Gunst, kter\u00fd je jako viceprezident pro prodej automobil\u016f zodpov\u011bdn\u00fd za dodavatele (Tiers). Na jedn\u00e9 stran\u011b si z\u00e1kazn\u00edci nespojuj\u00ed „v\u00fdrobce t\u011bsn\u011bn\u00ed“ FST s takov\u00fdmi nov\u00fdmi v\u00fdrobky. Na druh\u00e9 stran\u011b jsou slo\u017eit\u00e9 a vy\u017eaduj\u00ed vysv\u011btlen\u00ed. Sou\u010dasn\u011b si prodejn\u00ed t\u00fdm mus\u00ed nejprve vybudovat vlastn\u00ed bohat\u00e9 zku\u0161enosti s nov\u00fdmi v\u00fdrobky. Nav\u00edc se na trhu objevuj\u00ed nov\u00ed z\u00e1kazn\u00edci a konkurenti v budouc\u00edch oblastech elektromobility a autonomn\u00edho \u0159\u00edzen\u00ed. Koneckonc\u016f i st\u00e1vaj\u00edc\u00ed z\u00e1kazn\u00edci FST maj\u00ed \u010dasto jin\u00e1 odd\u011blen\u00ed a kontakty ne\u017e d\u0159\u00edve. <\/p>\n\n

„Klasick\u00fdch elastomerov\u00fdch t\u011bsn\u011bn\u00ed budeme prod\u00e1vat st\u00e1le m\u00e9n\u011b. V Automotive Sales se p\u0159izp\u016fsobujeme nov\u00fdm produkt\u016fm a tak\u00e9 kontakt\u016fm a z\u00e1kazn\u00edk\u016fm, kter\u00e9 je\u0161t\u011b nezn\u00e1me a kte\u0159\u00ed neznaj\u00ed n\u00e1s. To s sebou nese podstatn\u011b v\u00edce \u00fasil\u00ed ne\u017e d\u0159\u00edve,“ shrnuje Gunst tento \u00fakol. Na leto\u0161n\u00edch setk\u00e1n\u00edch Automotive Sales Meetings v Barcelon\u011b a San Diegu byl p\u0159\u00edstup prodejn\u00ed organizace k t\u00e9to m\u011bn\u00edc\u00ed se situaci na prvn\u00edm m\u00edst\u011b programu. <\/p>\n\n

\"\"
Dennis GunstViceprezident pro prodej automobil\u016f<\/figcaption><\/figure>\n\n

Nab\u00eddka p\u0159idan\u00e9 hodnoty<\/h2>\n\n

Jednou z v\u00fdhod, kterou se spole\u010dnost FST m\u016f\u017ee pochlubit i u nov\u00fdch v\u00fdrobk\u016f pro nov\u00e9 technologie pohon\u016f, jsou des\u00edtky let budovan\u00e9 zku\u0161enosti s materi\u00e1ly a procesy a s t\u00edm souvisej\u00edc\u00ed spolehlivost a vysok\u00e1 kvalita. Dal\u0161\u00edm prodejn\u00edm argumentem, kter\u00fdm m\u016f\u017ee FST u z\u00e1kazn\u00edk\u016f bodovat, je p\u0159idan\u00e1 hodnota, kterou jim inovace FST nab\u00edzej\u00ed. P\u0159\u00edklad z okruhu inkub\u00e1tor\u016f: Obaly na baterie od spole\u010dnosti FST nejen\u017ee uzav\u00edraj\u00ed chemickou strukturu \u010dl\u00e1nk\u016f automobilov\u00e9 baterie uvnit\u0159 pouzdra. Krom\u011b t\u00e9to vlastn\u00ed funkce umo\u017e\u0148uj\u00ed v\u00fdrobci bateri\u00ed plnit \u010dl\u00e1nky elektrolytem rychleji ne\u017e d\u0159\u00edve. <\/p>\n\n

Krom\u011b inkub\u00e1tor\u016f existuje podle Gunsta „mnoho dal\u0161\u00edch skv\u011bl\u00fdch obor\u016f. Mus\u00edme si jen roz\u0161\u00ed\u0159it obzory a pak se spole\u010dn\u011b vydat na cestu v r\u00e1mci organizace FST.“ „Spole\u010dn\u011b rosteme“ je aktu\u00e1ln\u00ed motto kampan\u011b Automotive Sales. To v\u00fdslovn\u011b zahrnuje \u00fazk\u00fd dialog s inkub\u00e1torov\u00fdmi t\u00fdmy. <\/p>\n\n

R\u016fstov\u00e9 p\u0159\u00edle\u017eitosti le\u017e\u00ed ladem i mimo syst\u00e9m pohonu vozidla, nap\u0159\u00edklad. Vzduchov\u00e9 odpru\u017een\u00ed se st\u00e1le \u010dast\u011bji st\u00e1v\u00e1 standardem ve vozidlech a vy\u017eaduje klasickou odbornost v oblasti t\u011bsn\u011bn\u00ed. Rostouc\u00ed elektrifikace a radarov\u00e1 technologie pro autonomn\u00ed \u0159\u00edzen\u00ed vy\u017eaduj\u00ed st\u00edn\u011bn\u00ed proti elektromagnetick\u00e9mu ru\u0161en\u00ed – FST m\u00e1 pro tento \u00fa\u010del v ruk\u00e1vu r\u016fzn\u00e1 \u0159e\u0161en\u00ed, v nich\u017e plast nahrazuje kov. <\/p>\n

\r\n
\r\n \r\n <\/i>\r\n <\/a>\r\n <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"

Inkub\u00e1tory otev\u00edraj\u00ed cestu k \u017eivotu nov\u011b narozen\u00fdm tvor\u016fm. Ve sv\u011bt\u011b podnik\u00e1n\u00ed se tento term\u00edn pou\u017e\u00edv\u00e1 pro organizace, kter\u00e9 podporuj\u00ed za\u010d\u00ednaj\u00edc\u00ed podniky. Ve spole\u010dnosti Freudenberg Sealing Technologies (FST) jsou inkub\u00e1tory t\u00fdmy,…<\/p>\n","protected":false},"author":3,"featured_media":17980,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[731,1296],"tags":[1479],"powerkit_post_featured":[],"class_list":["post-17975","post","type-post","status-publish","format-standard","has-post-thumbnail","category-weinheim-cs","category-zakaznicke-vrstvy","tag-cislo-04_2023-d"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17975","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/comments?post=17975"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17975\/revisions"}],"predecessor-version":[{"id":17983,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17975\/revisions\/17983"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media\/17980"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media?parent=17975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/categories?post=17975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/tags?post=17975"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/powerkit_post_featured?post=17975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}