{"id":17269,"date":"2024-03-15T10:20:00","date_gmt":"2024-03-15T09:20:00","guid":{"rendered":"https:\/\/sw.fst.com\/magazine\/2025\/07\/nemuzeme-delat-vsechno-najednou\/"},"modified":"2025-07-30T16:14:06","modified_gmt":"2025-07-30T14:14:06","slug":"nemuzeme-delat-vsechno-najednou","status":"publish","type":"post","link":"https:\/\/sw.fst.com\/magazine\/cs\/2024\/03\/nemuzeme-delat-vsechno-najednou\/","title":{"rendered":"&#8222;Nem\u016f\u017eeme d\u011blat v\u0161echno najednou!&#8220;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Claus M\u00f6hlenkamp, gener\u00e1ln\u00ed \u0159editel spole\u010dnosti Freudenberg Sealing Technologies (FST), v rozhovoru hovo\u0159\u00ed o v\u00fdsledc\u00edch uplynul\u00e9ho strategick\u00e9ho obdob\u00ed a vyhl\u00ed\u017e\u00ed hospod\u00e1\u0159sk\u00fd v\u00fdvoj spole\u010dnosti v nadch\u00e1zej\u00edc\u00edch letech.<\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"51\" height=\"92\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2023\/09\/fst-sw2023-04_0009_icon-interview-blue.png\" alt=\"\" class=\"wp-image-8037\"\/><\/figure>\n<\/div>\n<p class=\"wp-block-paragraph\"><strong>Jak hodnot\u00edte strategick\u00e9 obdob\u00ed, kter\u00e9 skon\u010dilo v roce 2023?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V podstat\u011b jsme dos\u00e1hli v\u0161ech c\u00edl\u016f, kter\u00e9 jsme si stanovili. Obrat a zisk v roce 2023 dokonce p\u0159ekonaly c\u00edl. Museli jsme v\u0161ak omezit provozn\u00ed kapit\u00e1l. V t\u00e9to oblasti jsme nebyli dob\u0159\u00ed, ale m\u011blo to sv\u016fj d\u016fvod: kv\u016fli naru\u0161en\u00ed na\u0161ich dodavatelsk\u00fdch \u0159et\u011bzc\u016f v lo\u0148sk\u00e9m roce &#8211; zejm\u00e9na u materi\u00e1lu FKM &#8211; jsme nashrom\u00e1\u017edili velk\u00e9 mno\u017estv\u00ed z\u00e1sob. Stejn\u011b jako mnoho jin\u00fdch spole\u010dnost\u00ed jsme tehdy nakoupili, co se dalo sehnat. V d\u016fsledku tohoto hromad\u011bn\u00ed z\u00e1sob m\u00e1me nyn\u00ed vysok\u00e9 z\u00e1soby, kter\u00e9 je t\u0159eba sn\u00ed\u017eit. Proto n\u00e1\u0161 provozn\u00ed kapit\u00e1l nen\u00ed tak dobr\u00fd, jak jsme pl\u00e1novali. Krom\u011b toho se n\u00e1m obecn\u011b da\u0159\u00ed dob\u0159e plnit v\u0161echny strategick\u00e9 c\u00edle, a to navzdory obt\u00ed\u017en\u00fdm podm\u00ednk\u00e1m.       <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pro\u010d byl FKM takov\u00fd nedostatek?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">FKM se pou\u017e\u00edv\u00e1 v bateri\u00edch. Tuto surovinu pro aplikace v elektromobilit\u011b n\u00e1hle za\u010dalo nakupovat mnoho r\u016fzn\u00fdch pr\u016fmyslov\u00fdch odv\u011btv\u00ed. Trh byl prakticky pr\u00e1zdn\u00fd. Mnoho surovin, kter\u00e9 pot\u0159ebujeme pro v\u00fdrobu polymer\u016f, nyn\u00ed vy\u017eaduj\u00ed tak\u00e9 v\u00fdrobci bateri\u00ed. V sou\u010dasn\u00e9 dob\u011b se v\u0161ak situace znateln\u011b uvol\u0148uje. Vzhledem k tomu, \u017ee dotace na elektromobily jsou postupn\u011b ukon\u010dov\u00e1ny, prod\u00e1v\u00e1 se m\u00e9n\u011b elektromobil\u016f a trh jako celek se m\u016f\u017ee op\u011bt uklidnit a p\u0159izp\u016fsobit se nov\u00e9 situaci.     <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>OECD p\u0159edpov\u00edd\u00e1, \u017ee v roce 2024 vzroste hospod\u00e1\u0159sk\u00fd v\u00fdkon pouze o 2,7 %. Jak\u00fd v\u00fdvoj o\u010dek\u00e1v\u00e1te u FST? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">(usm\u00edv\u00e1 se). Up\u0159\u00edmn\u011b \u0159e\u010deno, odhady ekonom\u016f, ekonomick\u00fdch expert\u016f a instituc\u00ed se v posledn\u00edch letech v\u017edy m\u00fdlily. Proto se na n\u011b u\u017e nespol\u00e9h\u00e1m. Mnohem zaj\u00edmav\u011bj\u0161\u00ed je, \u017ee USA ned\u00e1vno ozn\u00e1mily, \u017ee re\u00e1ln\u00fd hrub\u00fd dom\u00e1c\u00ed produkt (HDP) ve t\u0159et\u00edm \u010dtvrtlet\u00ed roku 2023 rostl meziro\u010dn\u00edm tempem 5,2 % &#8211; oproti r\u016fstu o 2,1 % ve druh\u00e9m \u010dtvrtlet\u00ed. Takov\u00fd r\u016fst nikdo neo\u010dek\u00e1val. P\u0159esto pro n\u00e1s bude leto\u0161n\u00ed rok pravd\u011bpodobn\u011b velmi obt\u00ed\u017en\u00fd. Zp\u0159\u00edsn\u011bn\u00ed m\u011bnov\u00e9 politiky je sice v\u0161echno a v\u0161echno, ale zat\u00edm se to p\u0159\u00edli\u0161 neprojevilo. I kdy\u017e inflace nad\u00e1le kles\u00e1, \u00fav\u011bry jsou st\u00e1le dra\u017e\u0161\u00ed a \u00farokov\u00e9 sazby na trhu jsou vysok\u00e9. To v\u0161e vede ke zpomalen\u00ed ekonomiky. Zda se sv\u011btov\u00fd hospod\u00e1\u0159sk\u00fd v\u00fdkon zv\u00fd\u0161\u00ed o jedno nebo o 2,87 %, je pro n\u00e1s irelevantn\u00ed. Mus\u00edme se zam\u011b\u0159it na na\u0161e konkr\u00e9tn\u00ed trhy. Mus\u00edme sledovat \u010c\u00ednu a v\u00fdvoj tamn\u00ed ekonomiky. Koneckonc\u016f je to jeden z nejv\u011bt\u0161\u00edch automobilov\u00fdch trh\u016f. Co se bude d\u00edt v USA? Sm\u011b\u0159uje zem\u011b do recese? O\u010dek\u00e1v\u00e1m, \u017ee popt\u00e1vka v Severn\u00ed Americe letos poklesne, ale v Evrop\u011b z\u016fstane stabiln\u00ed. \u010c\u00edna je pro n\u00e1s v tuto chv\u00edli velk\u00fdm otazn\u00edkem.                <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Pro\u010d tomu tak je?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Hospod\u00e1\u0159sk\u00fd v\u00fdvoj v \u010c\u00edn\u011b je pro n\u00e1s v sou\u010dasn\u00e9 dob\u011b obt\u00ed\u017en\u00e9 posoudit. Ekonomika tu a tam roste a automobilov\u00e9mu pr\u016fmyslu se skute\u010dn\u011b da\u0159\u00ed l\u00e9pe, ne\u017e se n\u011bkdy zd\u00e1. Ale stavebnictv\u00ed a segmenty v\u0161eobecn\u00e9ho pr\u016fmyslu, ve kter\u00fdch p\u016fsob\u00edme, maj\u00ed probl\u00e9my. Vezm\u011bme si jako p\u0159\u00edklad \u010d\u00ednsk\u00e9ho v\u00fdrobce stavebn\u00edch stroj\u016f Sany, kter\u00fd je v tomto odv\u011btv\u00ed na druh\u00e9m m\u00edst\u011b v celosv\u011btov\u00e9 des\u00edtce. Spole\u010dnost v sou\u010dasn\u00e9 dob\u011b za\u017e\u00edv\u00e1 obrovsk\u00e9 ekonomick\u00e9 ztr\u00e1ty. V \u010c\u00edn\u011b se p\u0159estalo stav\u011bt a investice do infrastruktury se zastavily. Na\u0161e vlastn\u00ed tr\u017eby se v \u010c\u00edn\u011b od za\u010d\u00e1tku roku 2023 sn\u00ed\u017eily o 40 % v oblasti v\u0161eobecn\u00e9ho pr\u016fmyslu. Ob\u00e1v\u00e1m se, \u017ee dokud se tento hlavn\u00ed pil\u00ed\u0159 stavebnictv\u00ed op\u011bt nestabilizuje, bude to i tam pro n\u00e1s vypadat dost chmurn\u011b.       <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>M\u016f\u017ee to jihov\u00fdchodn\u00ed Asie vynahradit?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Jihov\u00fdchodn\u00ed Asie se stane nov\u00fdm trhem, ale bude to trvat dlouho. Mus\u00edme b\u00fdt p\u0159ipraveni na to, \u017ee v p\u0159\u00ed\u0161t\u00edch letech bude situace na mnoha sv\u011btov\u00fdch trz\u00edch obt\u00ed\u017en\u011bj\u0161\u00ed. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jak\u00fdmi prost\u0159edky tomu \u010del\u00edte?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V\u017edy pro n\u00e1s bylo dobr\u00e9 b\u00fdt disciplinovan\u00ed v oblasti n\u00e1klad\u016f a udr\u017eovat si n\u00e1kladovou flexibilitu.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Znamen\u00e1 to, \u017ee op\u011bt u\u0161et\u0159\u00edme na cestovn\u00e9m a n\u00e1kladech na materi\u00e1l?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">To tak\u00e9. Spole\u010dnost Corona n\u00e1s nau\u010dila, jak podnikat na d\u00e1lku. Nebudeme tolik cestovat za prac\u00ed jako p\u0159ed pandemi\u00ed. Samoz\u0159ejm\u011b tak\u00e9 op\u011bt komunikujeme se z\u00e1kazn\u00edky tv\u00e1\u0159\u00ed v tv\u00e1\u0159, ale ne v takov\u00e9 m\u00ed\u0159e jako p\u0159ed rokem 2020. Na\u0161li jsme dobrou rovnov\u00e1hu mezi virtu\u00e1ln\u00edmi a fyzick\u00fdmi sch\u016fzkami. Pokud jsou osobn\u00ed sch\u016fzky nezbytn\u00e9, cestujeme selektivn\u011bji. To je efektivn\u00ed v\u00fdvoj &#8211; jak z hlediska n\u00e1klad\u016f, tak z hlediska udr\u017eitelnosti. Nemus\u00edme zav\u00e1d\u011bt specializovan\u00e9 programy sni\u017eov\u00e1n\u00ed n\u00e1klad\u016f, ale jednodu\u0161e v t\u00e9to praxi pokra\u010dovat. V \u017e\u00e1dn\u00e9m p\u0159\u00edpad\u011b bychom nem\u011bli navy\u0161ovat na\u0161e rozpo\u010dty. Pl\u00e1nujeme tak\u00e9 sn\u00ed\u017eit prodejn\u00ed, re\u017eijn\u00ed a spr\u00e1vn\u00ed n\u00e1klady (SG&amp;A), v\u010detn\u011b n\u00e1klad\u016f na v\u00fdvoj, skladov\u00e1n\u00ed a logistiku. V r\u00e1mci srovn\u00e1vac\u00ed studie jsme se porovnali s na\u0161imi p\u0159\u00edm\u00fdmi konkurenty a na\u0161e spr\u00e1vn\u00ed n\u00e1klady jsou v pr\u016fm\u011bru p\u0159ibli\u017en\u011b o \u010dty\u0159i procentn\u00ed body vy\u0161\u0161\u00ed ne\u017e n\u00e1klady na\u0161ich konkurent\u016f. Mus\u00edme si proto polo\u017eit ot\u00e1zku, pro\u010d tomu tak je. Souvis\u00ed to se strukturami, efektivitou a mnoha dal\u0161\u00edmi aspekty. Pr\u00e1v\u011b t\u00edm chceme za\u010d\u00edt. V posledn\u00edch letech jsme se aktivn\u011b zab\u00fdvali programy \u0161t\u00edhl\u00e9 v\u00fdroby a u\u010dinili jsme je konkurenceschopn\u00fdmi. Nyn\u00ed se n\u00e1m mus\u00ed poda\u0159it tot\u00e9\u017e v administrativn\u00edch oblastech.               <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jde tedy p\u0159edev\u0161\u00edm o efektivitu?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Kouzeln\u00fdm slovem je efektivita, a to nejen v oblasti prodejn\u00edch, spr\u00e1vn\u00edch a re\u017eijn\u00edch n\u00e1klad\u016f. Na\u0161e procesy mus\u00ed b\u00fdt lep\u0161\u00ed &#8211; digit\u00e1ln\u011bj\u0161\u00ed, modern\u011bj\u0161\u00ed. V\u011bci, kter\u00e9 jsme t\u00e1hli des\u00edtky let, proto\u017ee jsme si je mohli dovolit, si u\u017e v budoucnu nem\u016f\u017eeme dovolit. Mus\u00edme se zbavit star\u00fdch n\u00e1vyk\u016f. Nemluv\u00edme zde o akutn\u00ed situaci &#8211; jde sp\u00ed\u0161e o to, abychom transformaci, kter\u00e1 n\u00e1s bude prov\u00e1zet po mnoho dal\u0161\u00edch let, podpo\u0159ili nov\u00fdm, siln\u00fdm produktov\u00fdm portfoliem. A\u017e skon\u010d\u00ed sou\u010dasn\u00fd automobilov\u00fd program zalo\u017een\u00fd na spalovac\u00edm motoru, mus\u00edme b\u00fdt konkurenceschopn\u00ed s nov\u00fdmi produkty &#8211; nejen ve v\u00fdrob\u011b, ale i ve v\u0161ech podp\u016frn\u00fdch funkc\u00edch.     <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Co to znamen\u00e1 pro lidi ve spole\u010dnosti FST?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V nep\u0159\u00edm\u00fdch oblastech, kde zam\u011bstnanci odch\u00e1zej\u00ed, nap\u0159\u00edklad z d\u016fvodu odchodu do d\u016fchodu nebo z jin\u00fdch d\u016fvod\u016f, mus\u00edme ov\u011b\u0159it, zda je nezbytn\u011b nutn\u00e9 tyto pozice obsadit. S ohledem na na\u0161e procesy mus\u00edme analyzovat, jak m\u016f\u017eeme nab\u00eddnout dobr\u00e9 mo\u017enosti a alternativn\u00ed \u00fakoly zam\u011bstnanc\u016fm, jejich\u017e sou\u010dasn\u00e1 funkce se v budoucnu zm\u011bn\u00ed nebo ji\u017e nebude existovat v d\u016fsledku upraven\u00fdch struktur. <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Kancl\u00e9\u0159 Olaf Scholz p\u0159i sv\u00e9 n\u00e1v\u0161t\u011bv\u011b Freudenbergu na podzim 2023 zd\u016fraznil v\u00fdznam v\u00fdzkumu a v\u00fdvoje. Jak\u00e9 investice pl\u00e1nuje FST? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">M\u00e1me velmi \u0161irokou pozici v mnoha r\u016fzn\u00fdch segmentech. N\u011bkter\u00e9 z nich jsou ovlivn\u011bny transformac\u00ed, n\u011bkter\u00e9 z\u016fst\u00e1vaj\u00ed stabiln\u00ed a n\u011bkter\u00e9 maj\u00ed velmi dlouhodob\u00e9 v\u00fdvojov\u00e9 cykly. Do v\u00fdzkumu a v\u00fdvoje pr\u016fb\u011b\u017en\u011b investujeme p\u0159ibli\u017en\u011b \u010dty\u0159i procenta na\u0161eho obratu. Nach\u00e1z\u00edme se v rychle se m\u011bn\u00edc\u00edm obdob\u00ed, v n\u011bm\u017e se chyst\u00e1 mnoho transformac\u00ed. Energetick\u00fd sektor se kompletn\u011b reorganizuje, automobilov\u00fd pr\u016fmysl proch\u00e1z\u00ed radik\u00e1ln\u00edmi zm\u011bnami a st\u00e1le v\u00edce se prosazuje um\u011bl\u00e1 inteligence. Pokud trh nebo z\u00e1kazn\u00edci po\u017eaduj\u00ed, abychom d\u011blali v\u00edce, pak to d\u011bl\u00e1me. V p\u0159\u00edpad\u011b velk\u00e9ho projektu, jako je v\u00fdvoj a v\u00fdroba bun\u011b\u010dn\u00fdch uz\u00e1v\u011br\u016f, jednoho ze \u010dty\u0159 inkub\u00e1tor\u016f, na kter\u00fdch usilovn\u011b pracujeme, investujeme dal\u0161\u00ed des\u00edtky milion\u016f &#8211; pokud je za t\u00edm odpov\u00eddaj\u00edc\u00ed zak\u00e1zka. Na\u0161t\u011bst\u00ed k tomu m\u00e1me finan\u010dn\u00ed flexibilitu.       <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jak financujeme \u010d\u00e1stky takov\u00e9ho rozsahu?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V posledn\u00edch letech jsme z\u00edskali velkou finan\u010dn\u00ed s\u00edlu, co\u017e znamen\u00e1, \u017ee to m\u016f\u017eeme d\u011blat zevnit\u0159. Z v\u00fdsledk\u016f na\u0161ich obchodn\u00edch aktivit, z na\u0161eho cash flow. M\u00e1me velk\u00fd man\u00e9vrovac\u00ed prostor, kter\u00fd tak\u00e9 pot\u0159ebujeme. Ten n\u00e1m poskytuje mate\u0159sk\u00e1 spole\u010dnost. Stoj\u00edme v\u0161ak p\u0159ed v\u00fdzvou, \u017ee mus\u00edme nahradit hlavn\u00ed \u010dinnost, kter\u00e1 byla zavedena po desetilet\u00ed. Sta\u010d\u00ed si vzpomenout na Simmerring\u00ae v motoru. Pokud nyn\u00ed vyv\u00edj\u00edme a vyr\u00e1b\u00edme zcela nov\u00e9, zcela odli\u0161n\u00e9 produkty, mus\u00edme si uv\u011bdomit, \u017ee mus\u00edme nejprve investovat do z\u00e1klad\u016f, nap\u0159\u00edklad do nov\u00fdch v\u00fdrobn\u00edch technologi\u00ed. Pokud je cel\u00e1 v\u011bc podpo\u0159ena dlouhodob\u00fdm obchodem, nen\u00ed d\u016fvod, pro\u010d to neud\u011blat. To si m\u016f\u017eeme dovolit. Vzhledem k tomu, \u017ee pracujeme na v\u00edce ne\u017e jednom inkub\u00e1toru, m\u016f\u017ee se n\u00e1m do cesty postavit i druh\u00fd nebo t\u0159et\u00ed velk\u00fd projekt v t\u00e9to podob\u011b.         <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>V r\u00e1mci projektu Ovid vznikly inkub\u00e1tory, kter\u00e9 jste zm\u00ednil, a kter\u00e9 podporuj\u00ed inovace, dokud nejsou p\u0159ipraveny pro trh. Jak daleko je FST na t\u00e9to cest\u011b? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Zpo\u010d\u00e1tku jsme se zam\u011b\u0159ili na \u010dty\u0159i inkub\u00e1tory: V\u00fd\u0161e zm\u00edn\u011bn\u00e9 kryty \u010dl\u00e1nk\u016f pro baterie, tepeln\u00e9 bari\u00e9ry, p\u0159\u00edpojnice a v\u00fdrobky pro radarov\u00e9 syst\u00e9my v autonomn\u00edm \u0159\u00edzen\u00ed. Pokud budu vych\u00e1zet z vysp\u011blosti realizace, jsme nejd\u00e1le s tepeln\u00fdmi bari\u00e9rami. Ji\u017e existuj\u00ed v\u00fdrobky v s\u00e9riov\u00e9 v\u00fdrob\u011b a obchod se vyv\u00edj\u00ed dob\u0159e. Nyn\u00ed je \u00fakolem je d\u00e1le je roz\u0161\u00ed\u0159it. Prvn\u00ed inkub\u00e1tor byl tedy \u00fasp\u011b\u0161n\u00fd a brzy bude p\u0159eveden do vedouc\u00edho centra. Tak\u00e9 bun\u011b\u010dn\u00e9 uz\u00e1v\u011bry jsou z hlediska realiza\u010dn\u00ed vysp\u011blosti velmi pokro\u010dil\u00e9. A\u010dkoli je\u0161t\u011b neexistuje ofici\u00e1ln\u00ed s\u00e9riov\u00e1 objedn\u00e1vka, obdr\u017eeli jsme ji\u017e velk\u00e9 p\u0159eds\u00e9riov\u00e9 objedn\u00e1vky (ACC) na 30 000 kus\u016f. Pokud na\u0161e inovace spln\u00ed na\u0161e o\u010dek\u00e1v\u00e1n\u00ed, ur\u010dit\u011b z\u00edsk\u00e1me odpov\u00eddaj\u00edc\u00ed s\u00e9riovou objedn\u00e1vku. Rozhodnut\u00ed o tom je na spadnut\u00ed. A zpo\u010d\u00e1tku se bude pohybovat kolem 120 milion\u016f eur. Jakmile bude jasno, budeme muset prov\u00e9st dal\u0161\u00ed investice, o kter\u00fdch jsem se ji\u017e zm\u00ednil.          <\/p>\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1160\" height=\"2029\" src=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-1160x2029.jpg\" alt=\"\" class=\"wp-image-9344 size-full\" srcset=\"https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-1160x2029.jpg 1160w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-800x1399.jpg 800w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-878x1536.jpg 878w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-1171x2048.jpg 1171w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-120x210.jpg 120w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-90x157.jpg 90w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-320x560.jpg 320w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-560x979.jpg 560w, https:\/\/sw.fst.com\/magazine\/wp-content\/uploads\/2024\/03\/22_13_Moehlenkamp_20190820_0002-scaled.jpg 1464w\" sizes=\"auto, (max-width: 1160px) 100vw, 1160px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><strong>Na co si m\u00e1me d\u00e1t pozor?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Je d\u016fle\u017eit\u00e9, abychom se soust\u0159edili, nem\u016f\u017eeme d\u011blat v\u0161echno najednou. Inkub\u00e1tory pro n\u00e1s p\u0159edstavuj\u00ed zcela nov\u00e1 t\u00e9mata. To znamen\u00e1, \u017ee mus\u00edme pracovat na trhu zcela nov\u00fdm zp\u016fsobem, vypracovat faktory \u00fasp\u011bchu a nakonec v\u0161e industrializovat. To vy\u017eaduje hodn\u011b energie.   <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Kde budeme vyr\u00e1b\u011bt v\u00ed\u010dka \u010dl\u00e1nk\u016f?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vyr\u00e1b\u00edme je v It\u00e1lii, ve m\u011bst\u011b Pinerolo. Tam jsme ji\u017e nainstalovali prototyp syst\u00e9mu. Je\u0161t\u011b nen\u00ed pln\u011b automatizovan\u00fd, ale u\u017e jsme na dobr\u00e9 cest\u011b. N\u00e1\u0161 t\u00fdm v It\u00e1lii odvedl skv\u011blou pr\u00e1ci. Na\u0161i z\u00e1kazn\u00edci byli na m\u00edst\u011b v prosinci. P\u0159i auditu jsme z\u00edskali nejen vynikaj\u00edc\u00ed zp\u011btnou vazbu, ale i nejvy\u0161\u0161\u00ed hodnocen\u00ed.     <\/p>\n<\/div><\/div>\n\n<p class=\"wp-block-paragraph\"><strong>Jak jsme na tom s inkub\u00e1torem Busbars?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Tak daleko jsme se s p\u0159\u00edpojnicemi je\u0161t\u011b nedostali. Ale jsou zde i prvn\u00ed prototypy. Podnik je o n\u011bco men\u0161\u00ed a bude rozprost\u0159en mezi \u0161ir\u0161\u00ed z\u00e1kaznickou z\u00e1kladnu. Ale i zde jde v\u0161e podle pl\u00e1nu.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>A jak daleko jsme se dostali s v\u00fdrobky pro vlnovodn\u00e9 ant\u00e9ny, tj. radarov\u00e9 syst\u00e9my?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Tyto produkty podporuj\u00ed autonomn\u00ed \u0159\u00edzen\u00ed. Projekt v\u0161ak bude p\u0159ipraven k realizaci a\u017e za \u010dty\u0159i a\u017e p\u011bt let, p\u0159esto\u017ee jsme ji\u017e dodali prvn\u00ed prototypy. Jsme obzvl\u00e1\u0161t\u011b hrd\u00ed na to, \u017ee jsme obdr\u017eeli nejen objedn\u00e1vky na prototypy, ale jeden z\u00e1kazn\u00edk podepsal i p\u0159\u00edsp\u011bvek na v\u00fdvoj v celkov\u00e9 milionov\u00e9 v\u00fd\u0161i. To je v\u00edce ne\u017e jasn\u00fd d\u016fkaz toho, \u017ee je o n\u011b skute\u010dn\u00fd z\u00e1jem.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Iniciativy na sn\u00ed\u017een\u00ed emis\u00ed CO2 nesm\u00edrn\u011b urychlily r\u016fst trhu s vod\u00edkovou technologi\u00ed. Jak\u00e9 produkty FST v reakci na to vyv\u00edj\u00ed? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">V tomto segmentu p\u016fsob\u00edme ji\u017e 20 let na b\u00e1zi komponent\u016f, nap\u0159\u00edklad pro kom\u00edny palivov\u00fdch \u010dl\u00e1nk\u016f. Vyr\u00e1b\u00edme t\u011bsn\u011bn\u00ed pro difuzn\u00ed vrstvy plynu, vst\u0159ikujeme t\u011bsn\u011bn\u00ed na polyethylennaftal\u00e1tovou PEN f\u00f3lii &#8211; pr\u016fhlednou f\u00f3lii &#8211; nebo t\u011bsn\u011bn\u00ed na r\u00e1me\u010dky, tj. na tenk\u00e9, pr\u016fhledn\u00e9 plastov\u00e9 nosi\u010de pro bipol\u00e1rn\u00ed desky. Existuj\u00ed tak\u00e9 t\u011bsn\u011bn\u00ed pro hydrolyz\u00e9ry. Ta jsou v\u011bt\u0161\u00edch rozm\u011br\u016f a ji\u017e n\u011bjakou dobu s nimi velmi aktivn\u011b a \u00fasp\u011b\u0161n\u011b pracujeme.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Tak\u017ee moment\u00e1ln\u011b nic nov\u00e9ho?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Ano, vlastn\u011b hodn\u011b. Zab\u00fdvali jsme se ot\u00e1zkou, jak bude cel\u00fd vod\u00edkov\u00fd ekosyst\u00e9m H2 vypadat. To se t\u00fdk\u00e1 syst\u00e9mu tvorby hodnoty vod\u00edku od v\u00fdroby &#8211; prost\u0159ednictv\u00edm hydrolyz\u00e9r\u016f &#8211; a\u017e po pou\u017eit\u00ed, nap\u0159\u00edklad v z\u00e1sobn\u00edku pro palivov\u00e9 \u010dl\u00e1nky. Co se v\u0161ak d\u011bje mezi t\u00edm? Vod\u00edk se mus\u00ed skladovat, p\u0159epravovat, p\u0159em\u011b\u0148ovat a stla\u010dovat na 700 bar\u016f. V tomto ohledu vid\u00edme celou \u0159adu procesn\u00edch krok\u016f. Kdy\u017e jsme je podrobn\u011bji analyzovali, uv\u011bdomili jsme si, \u017ee v tomto syst\u00e9mu je pro n\u00e1s obrovsk\u00fd potenci\u00e1l.      <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Vyv\u00edj\u00edme kv\u016fli tomu nov\u00e9 produkty?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Pro n\u00e1s jsou to sp\u00ed\u0161e klasick\u00e9 komponenty, jako jsou hydraulick\u00e1 t\u011bsn\u011bn\u00ed pro \u010derpadla, kompresory a rozd\u011blova\u010de. Vypo\u010d\u00edtali jsme potenci\u00e1l 4,5 miliardy eur pro FST, z toho 3 miliardy p\u0159ipadaj\u00ed na p\u0159ipojen\u00ed k bipol\u00e1rn\u00ed desce, kterou sami nevyr\u00e1b\u00edme a ani nechceme. Ale i kdy\u017e vylou\u010d\u00edme tuto \u010d\u00e1st, hovo\u0159\u00edme o dal\u0161\u00edch 1,5 miliardy eur pro n\u00e1\u0161 klasick\u00fd t\u011bsnic\u00ed byznys. To je obrovsk\u00e1 \u010d\u00e1stka. Vy\u010dlen\u011bn\u00edm obchodu s bateriemi a palivov\u00fdmi \u010dl\u00e1nky do spole\u010dnosti Freudenberg e-Power Systems jsme sice p\u0159i\u0161li o velk\u00fd potenci\u00e1l, ale na \u00farovni komponent je st\u00e1le neuv\u011b\u0159iteln\u00fd potenci\u00e1l.    <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Jakou roli bude hr\u00e1t \u010c\u00edna v budoucnu pro FST?<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">\u010c\u00edna je a z\u016fst\u00e1v\u00e1 pro n\u00e1s velmi d\u016fle\u017eit\u00e1. Nejen pro na\u0161e mezin\u00e1rodn\u00ed z\u00e1kazn\u00edky, ale p\u0159edev\u0161\u00edm pro na\u0161e m\u00edstn\u00ed \u010d\u00ednsk\u00e9 z\u00e1kazn\u00edky. Tam, kde my jako FST budeme m\u00edt v\u00fdznam: Chceme pos\u00edlit na\u0161i m\u00edstn\u00ed organizaci v \u010c\u00edn\u011b, chceme ji u\u010dinit nez\u00e1vislej\u0161\u00ed. To znamen\u00e1 b\u00fdt m\u00e9n\u011b z\u00e1visl\u00fd na FST, ale tak\u00e9 m\u00e9n\u011b z\u00e1visl\u00fd na na\u0161em partnerovi ve spole\u010dn\u00e9m podniku NOK. Je d\u016fle\u017eit\u00e9, aby se \u010d\u00ednsk\u00e9 jednotky v\u00edce zam\u011b\u0159ily na m\u00edstn\u00ed z\u00e1kazn\u00edky, ale z\u00e1rove\u0148 budovaly vlastn\u00ed m\u00edstn\u00ed rozvoj. Z tohoto pohledu se jedn\u00e1 o roz\u0161\u00ed\u0159en\u00ed odborn\u00fdch znalost\u00ed: \u010c\u00edna pro \u010c\u00ednu, m\u00edstn\u00ed pro m\u00edstn\u00ed.     <\/p>\n\n<p class=\"wp-block-paragraph\">To znamen\u00e1, \u017ee posilujeme svou p\u0159\u00edtomnost na \u010d\u00ednsk\u00e9m trhu. Z\u00e1rove\u0148 ve v\u011bt\u0161\u00ed m\u00ed\u0159e vyva\u017eujeme na\u0161e obchodn\u00ed aktivity v Asii t\u00edm, \u017ee pokra\u010dujeme v rozvoji v dal\u0161\u00edch kl\u00ed\u010dov\u00fdch regionech, nap\u0159\u00edklad v n\u011bkter\u00fdch zem\u00edch jihov\u00fdchodn\u00ed Asie. Rozv\u00edj\u00edme dal\u0161\u00ed trhy, ani\u017e bychom ztr\u00e1celi ze z\u0159etele ty st\u00e1vaj\u00edc\u00ed, nebo se z nich dokonce stahovali. I zde pova\u017eujeme za sv\u016fj \u00fakol rozv\u00edjet m\u00edstn\u00ed siln\u00e9 str\u00e1nky nam\u00edsto exportu expat\u016f, odborn\u00fdch znalost\u00ed nebo produkt\u016f, jak jsme to d\u011blali v minulosti.   <\/p>\n\n<p class=\"wp-block-paragraph\"><strong>Finan\u010dn\u00ed \u0159editel Ludger Neuwinger-Heimes odch\u00e1z\u00ed po t\u00e9m\u011b\u0159 40 letech p\u016fsoben\u00ed ve spole\u010dnosti Freudenberg do d\u016fchodu. Jak formoval spole\u010dnost FST? <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Ludger Neuwinger-Heimes se p\u0159edev\u0161\u00edm prosadil v mnoha obchodn\u00edch skupin\u00e1ch spole\u010dnosti Freudenberg. Nebyl ve FST od sam\u00e9ho po\u010d\u00e1tku, ale nap\u0159\u00edklad tak\u00e9 ve Freudenberg Home &amp; Cleaning Solutions. P\u0159edev\u0161\u00edm v\u0161ak po dlouhou dobu kontinu\u00e1ln\u011b formoval spole\u010dnost FST jako gener\u00e1ln\u00ed \u0159editel. Byl a je vynikaj\u00edc\u00edm finan\u010dn\u00edm \u0159editelem. Neagresivn\u00ed, objektivn\u00ed, orientovan\u00fd na fakta. \u0158\u00eddil podnik solidn\u011b a bezpe\u010dn\u011b n\u00e1s provedl krizemi. Vzpome\u0148te si na rok 2009, kdy finan\u010dn\u00ed krize skute\u010dn\u011b ot\u0159\u00e1sla sv\u011btem. Spole\u010dn\u011b jsme ji p\u0159ekonali. Dnes m\u00e1me vynikaj\u00edc\u00ed obchodn\u00ed \u010d\u00edsla. SAIL byl jedn\u00edm z jeho st\u011b\u017eejn\u00edch projekt\u016f, obrovsk\u00fd transforma\u010dn\u00ed projekt: kdy\u017e jsme v roce 2007 za\u010d\u00ednali, pou\u017e\u00edvali jsme osm r\u016fzn\u00fdch syst\u00e9m\u016f ERP. Dnes pracujeme celosv\u011btov\u011b pouze s jedn\u00edm. Mohu jen \u0159\u00edci: Chapeau, velk\u00fd \u00fasp\u011bch!           <\/p>\n<div class=\"pld-like-dislike-wrap pld-template-1\">\r\n    <div class=\"pld-like-wrap  pld-common-wrap\">\r\n    <a href=\"javascript:void(0)\" class=\"pld-like-trigger pld-like-dislike-trigger  \" title=\"\" data-post-id=\"17269\" data-trigger-type=\"like\" data-restriction=\"ip\" data-already-liked=\"0\">\r\n                        <i class=\"fas fa-thumbs-up\"><\/i>\r\n                <\/a>\r\n    <span class=\"pld-like-count-wrap pld-count-wrap\">    <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Claus M\u00f6hlenkamp, gener\u00e1ln\u00ed \u0159editel spole\u010dnosti Freudenberg Sealing Technologies (FST), v rozhovoru hovo\u0159\u00ed o v\u00fdsledc\u00edch uplynul\u00e9ho strategick\u00e9ho obdob\u00ed a vyhl\u00ed\u017e\u00ed hospod\u00e1\u0159sk\u00fd v\u00fdvoj spole\u010dnosti v nadch\u00e1zej\u00edc\u00edch letech. Jak hodnot\u00edte strategick\u00e9 obdob\u00ed, kter\u00e9&hellip;<\/p>\n","protected":false},"author":3,"featured_media":17271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1301,731],"tags":[1475],"powerkit_post_featured":[],"class_list":["post-17269","post","type-post","status-publish","format-standard","has-post-thumbnail","category-rozhovor","category-weinheim-cs","tag-cislo-02_2024-d"],"_links":{"self":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/comments?post=17269"}],"version-history":[{"count":1,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17269\/revisions"}],"predecessor-version":[{"id":17282,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/posts\/17269\/revisions\/17282"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media\/17271"}],"wp:attachment":[{"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/media?parent=17269"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/categories?post=17269"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/tags?post=17269"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/sw.fst.com\/magazine\/cs\/wp-json\/wp\/v2\/powerkit_post_featured?post=17269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}